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International Directory of Company Histories
Annotation This multi-volume work is the first major reference to bring together histories of companies that are a leading influence in a particular industry or geographic location.
Counter-Cola
Counter-Cola charts the history of one of the world’s most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations—liberal, developmentalist, neoliberal—of the 20th and 21st centuries. A story of global capitalism, it is not without contest. People throughout the world have redeployed the corporation, its commodities, and brand images to challenge the injustices of daily life under capitalism. As Ciafone shows, assertions of national economic interests, critiques of cultural homogenization, fights for workers’ rights, movements for environmental justice, and debates over public health have obliged the corporation to justify itself in terms of the common good, demonstrating capitalism’s imperative to assimilate critiques or reveal its limits.
Encyclopedia of Radio 3-Volume Set
Produced in association with the Museum of Broadcast Communications in Chicago, the Encyclopedia of Radio includes more than 600 entries covering major countries and regions of the world as well as specific programs and people, networks and organizations, regulation and policies, audience research, and radio's technology. This encyclopedic work will be the first broadly conceived reference source on a medium that is now nearly eighty years old, with essays that provide essential information on the subject as well as comment on the significance of the particular person, organization, or topic being examined.
Corporate Disasters:
Corporate Disasters: What Went Wrong and Why profiles the biggest corporate mistakes or misdeeds throughout history -- covering the people, the times, the decisions made. This volume covers Marketing and Launch Flops. Each essay puts the business and its operators in the context of its own time, explaining the market, social, and technology forces at play, and each explores the key make-or-break decisions that led to disaster.
The Concise Encyclopedia of American Radio
The average American listens to the radio three hours a day. In light of recent technological developments such as internet radio, some argue that the medium is facing a crisis, while others claim we are at the dawn of a new radio revolution. The Concise Encyclopedia of American Radio is an essential single-volume reference guide to this vital and evolving medium. It brings together the best and most important entries from the three-volume Museum of Broadcast Communications Encyclopedia of Radio, edited by Christopher Sterling. Comprised of more than 300 entries spanning the invention of radio to the Internet, The Concise Encyclopedia of American Radio addresses personalities, music genres, ...
The Languages of World Literature
This volume opens the series of papers presented at the Vienna Congress of AILC/ICLA 2016, beginning with eight keynotes. Thirty-four further papers are dedicated to the central theme of the conference: the linguistic side of world literature, under different focal points. The volume further contains five roundtables, the papers of a workshop of the UNESCO memory of the worlds programme, a presentation of the avldigital.de platform, as well as several bibliographically enriched overviews of the special lexicography of comparative literature, up to date versions of the ICLA publications, and an example of multiple translations of a famous modern classic.
Mediating Cultural Memory in Britain and Ireland
The first book to analyze the interplay of cultural memory, politics and the changing media ecology of early eighteenth-century Britain.
The Oxford Companion to Sugar and Sweets
Not a cookbook, but a encyclopedia collection of entries on all things sweet. The articles explore the ways in which our taste for sweetness have shaped-- and been shaped by-- history. In addition, you'll discover the origins of mud pie; who the Sara Lee company was named after; why Walker Smith, Jr. is better known as "Sugar Ray Robinson"; and how lyricists have immortalized sweets from "Blueberry Hill" to "Tutti Fruiti".
A study guide for "Smaller Movements and Schools"
A study guide "Smaller Movements and Schools", excerpted from Gale's acclaimed Literary Movements for Students series. This concise study guide includes plot summary; character analysis; author biography; study questions; historical context; suggestions for further reading; and much more. For any literature project, trust Literary Movements for Students for all of your research needs.
The Readers' Advisory Guide to Genre Fiction
Covering fifteen popular genres, each chapter includes a definition of the genre, its characteristics and appeal elements (such as character development, story line, and frame), and its key authors and subgenres.
