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Social Media is fast becoming a key area of linguistic research. This highly accessible guidebook leads students through the process of undertaking research in order to explore the language that people use when they communicate on social media sites. This textbook provides: An introduction to the linguistic frameworks currently used to analyse language found in social media contexts An outline of the practical steps and ethical guidelines entailed when gathering linguistic data from social media sites and platforms A range of illustrative case studies, which cover different approaches, linguistic topics, digital platforms, and national contexts Each chapter begins with a clear summary of the topics covered and also suggests sources for further reading to supplement the initial discussion and case studies. Written with an international outlook, Researching Language and Social Media is an essential book for undergraduate and postgraduate students of Linguistics, Media Studies and Communication Studies.
The present volume explores the meeting ground between Critical Discourse Studies and Cultural Linguistics. The contributions investigate culture-specific conceptualisations, ways of framing and conceptual metaphors in political discourse, as well as cultural models, cultural stereotypes and stereotyping. The individual authors use quantitative (e.g. corpus-based approaches) and/or qualitative methods. They address a range of contexts, e.g. Europe, the US, Japan, West Africa, and a variety of topics, e.g. migration, presidential elections, identity, food culture, concepts of health. The papers included in this volume show that ideologies, the key concern of Critical Discourse Studies, cannot be analysed independently of cultural conceptualisations. In a complementary, dialectic fashion, cultural conceptualisation, the central concern of Cultural Linguistics, have ideological implications, sometimes subtle, sometimes very straightforward. The present volume thus illustrates that travelling on this meeting ground is a natural and fruitful endeavour for both approaches.
Conspiracy Theory Discourses addresses a crucial phenomenon in the current political and communicative context: conspiracy theories. The social impact of conspiracy theories is wide-ranging and their influence on the political life of many nations is increasing. Conspiracy Theory Discourses bridges an important gap by bringing discourse-based insights to existing knowledge about conspiracy theories, which has so far developed in research areas other than Linguistics and Discourse Studies. The chapters in this volume call attention to conspiracist discourses as deeply ingrained ways to interpret reality and construct social identities. They are based on multiple, partly overlapping analytical frameworks, including Critical Discourse Analysis, rhetoric, metaphor studies, multimodality, and corpus-based, quali-quantitative approaches. These approaches are an entry point to further explore the environments which enable the proliferation of conspiracy theories, and the paramount role of discourse in furthering conspiracist interpretations of reality.
Hegemony, Discourse, and Political Strategy revisits a question that has long fascinated socialists, progressives, democrats, Greens, and Marxists – how do left-wing forces win at politics? Thirty-five years ago, Ernesto Laclau and Chantal Mouffe tackled this puzzle in ground-breaking fashion, by drawing on a signature blend of linguistics, Marxist theory, and poststructuralism that came to be known as post-Marxist Discourse Theory (PDT). This book takes up the legacy of Laclau and Mouffe, and elaborates PDT into a full-fledged theory of political strategy for the first time. It argues that post-Marxism provides the foundations for a form of discourse analysis that can explain how political strategies play out as well as why they fail or succeed. Its empirical potential to illuminate the dynamics of hegemonic struggles is demonstrated through a case study focusing on the contestation and politicization of EU trade policy in the European Parliament.
This volume offers a critical discursive-argumentative framework that scrutinizes the discursive construction and, moreover, the argumentative justification of authoritarian attitudes on newspaper front pages in highly polarized times of multiple ‘crises’ in Greece. At the same time, it aspires to outline novel research avenues for scholars working in the fields of critical discourse and argumentation studies, multimodality and communication studies, that go beyond the study of the meaning potential of multimodal artifacts and focus on the study of the argumentative inferences that are triggered by multimodal discourses in polarized contexts. It frames the theoretical discussion based on concepts such as Nikos Poulantzas’ ‘authoritarian statism’ as well as Antonio Gramsci’s ‘hegemony’ and ‘intellectuals’. Methodologically, it draws on the agenda of multimodal critical discourse analysis, integrating principles and tools from social semiotics and (multimodal) argumentation studies with a particular focus on inference in argumentation.
This volume addresses demands on external and internal science communication in times of crisis. The contributions discuss present crises such as COVID-19 (e.g. vaccination campaigns or political reactions towards the pandemic in the context of science scepticism), and climate change (e.g. plausibility judgements or the role of scientists). They also relate their approaches to past crises, e.g. 9/11 or the Galileo affair. This volume is unique in that it is interdisciplinary from a theoretical and methodological perspective. In that respect, the authors apply concepts from corpus linguistics, discourse analysis, rhetoric, news values analysis, pragmatics and terminology research to various t...
This handbook provides a comprehensive overview of the pragmatics of social media, i.e. of digitally mediated and Internet-based platforms which are interactively used to share and edit self- and other-generated textual and audio-visual messages. Its five parts offer state-of-the-art reviews and critical evaluations in the light of on-going developments: Part I The Nature of Social Media sets up the conceptual groundwork as it explores key concept such as social media, participation, privacy/publicness. Part II Social Media Platforms focuses on the pragmatics of single platforms such as YouTube, Facebook. Part III Social Media and Discourse covers the micro-and macro-level organization of social media discourse, while Part IV Social Media and Identity reveals the multifarious ways in which users collectively (re-)construct aspects of their identities. Part V Social Media and Functions/Speech Acts surveys pragmatic studies on speech act functions such as disagreeing, complimenting, requesting. Each contribution provides a state-of-the-art review together with a critical evaluation of the existing research.
This book addresses an under-researched area within populism studies: the discourse of supporters of populist parties. Taking the 2019 European elections as their case study, the authors analyse how supporters in eleven different countries construct identities and voting motivations on social media. The individual chapters comprise a range of methods to investigate data from different social media platforms, defining populism as a political strategy and/or practice, realised in discourse, that is based on a dichotomy between “the people”, who are unified by their will, and an out-group whose actions are not in the interest of the people, with a leader safeguarding the interests of the people against the out-group. The book identifies what motivates people to vote for populist parties, what role national identities and values play in those motivations, and how the social media postings of populist parties are recontextualised in supporters’ comments to serve as a voting motivation.
This collection calls for greater attention to the need for a clearer understanding of the role of discourse in the process of placemaking in the digital age and the increasing hybridisation of physical and virtual worlds. The volume outlines a new conceptualisation of place in the time of smartphones, whose technological and social affordances evoke placemaking as a collaborative endeavour which allows users to create and maintain a sense of community around place as shareable or collective experience. Taken together, the chapters argue for a greater emphasis on the ways in which users employ discourse to manage this physical-virtual interface in digital interactions and in turn, produce ...