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John Whalen
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John Whalen
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Design for How People Think
User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers. Learn about the "six minds" of user experience and how each contributes to the perception of a singular experience Find out how your team—without any specialized training in psychology—can uncover critical insights about your customers’ conscious and unconscious processes Learn how to immediately apply what you’ve learned to improve your products and services Explore practical examples of how the Fortune 100 used this system to build highly successful experiences
Queen of Thrift
When 21-year old military wife, Betty Whalen and her five-month-old daughter, Kim, embark on the 13,000 mile trip from New Jersey to Taiwan to join her husband, Betty never dreamed the trip, undertaken in the days before jet travel and disposable diapers, would take nine days, during which Kim would be hit with colic and diarrhea. Adding to the challenges the young mother would face was an unnecessary two-hour round trip by bus to San Francisco because of misinformation about her visa given to her by a flight operations specialist at Travis Air Force Base, California, her first stop. The error resulted in a tedious three-hour delay which caused Betty to miss a flight to Hickam Air Force Base...
Political Fiction and the American Self
Examining political novels that have achieved (or been denied) canonical status, John Whalen-Bridge demonstrates how Herman Melville, Jack London, Norman Mailer, Ralph Ellison, Toni Morrison, and Margaret Atwood have grappled with the problem of balancing radicalism and art. He shows that some books are more political than others, that some political novelists are more skillful than others, and that readers must allow for basic working distinctions between politics and aesthetics if we are to make useful judgments about which political novels to read, and why. "Whalen-Bridge demonstrates with clarity and power that the American political novel should not be ostracized but celebrated as a genre equal or superior to poetic and aesthetic ones." -- Tobin Siebers, author of Cold War Criticism and the Politics of Skepticism
Seasoned
From the author that brought you Grilling and Rubs, this all-in-one cookbook is your one-stop guide for summer cooking. From the author that brought you Grilling and Rubs, this all-in-one cookbook is your one-stop guide for summer cooking. Learn how to grill any meat or vegetable to perfection with over 100 recipes for grilling, marinating, and basting. Experiment with new flavors, or perfect classics like grilled Buffalo chicken wings with this easy-to-use recipe book. With plenty of sides that can be tossed on the grill, get ready to bring your kitchen into the outdoors. This cookbook is the perfect housewarming gift for the BBQ guru in your life.
Rubs (Third Edition)
From dry seasoning and marinades to bastes, butters, and glazes, Rubs, 3rd Edition presents more than 175 ways to deliver maximum flavor. This edition makes it even easier to explore new flavor profiles and season any dish to create your own signature concoction. Whether yon are looking for all-purpose rubs and sauces that will work for every type of meat, or step-by-step feature recipes for entire dishes, Rubs, 3rd Edition has something for all tastes. Inside You'll Find: Buffalo Dry Rub, Homemade Maple BBQ Sauce, Maple & Mustard Pork Tenderloin, Blackened Dry Rub, Cajun Tilapia, Korean Chicken Thighs with Sweet Potato Vermicelli, Hot & Spicy Steak Rub, Tea-Smoked Salmon, Smoked Trout with Celeriac Remoulade, Coffee & Bourbon Brisket, Southwestern Dry Rub, Wasabi Butter, Chipotle Rib Eye, Applewood-Smoked Ribs with Molasses BBQ Sauce, Chicken Tsukune, Chimichurri Strip Steak with Oregano Potatoes & Onions, Sweet & Spicy Dry Rub, Pork with Blue Cheese Polenta & Roasted Peach Hot Sauce Book jacket.
From The Plains...To Planes...And Other Plain Talk
Raised on a farm in the plains of North Dakota, John Whalen was determined there had to be a better life somewhere. For much of his youth, he lived without electricity and indoor plumbing. He despised farming. When he saw there was no change to broaden his education in the state, he sought other means. Thus began his journey From The Plains...To Planes...And Other Plain Talk. As an adolescent, John Whalen realized that he may be gay. His upbringing would not permit such a thing, and he was determined as he matured that those feelings would disappear. Leaving for the west coast, he worked for two trucking companies and finished college. He enjoyed the business but became bored with life in Po...
