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* Published in association with the Risk Management Association of the USA (RMA), the Association of Insurance and Risk Managers (AIRMIC), and the Institute of Risk Management (IRM), * Will stimulate the thinking of executives and leave them wanting to do something about it (and give them the means to start) * A topical, and increasingly important, issue reflected in recent scandals (Enron, Marconi), government responses (e.g. the Combined Code in the UK), and the continuing growth in consumerism An organization's own reputation is a valuable asset that is often insufficiently managed, if it is managed at all. This book not only outlines its importance, but it presents a new and insightful definition of the risk and proposes an approach for managing it properly. For the first time, a whole range of current issues (scandals and frauds, government legislation on risk management and reporting, the growth of consumerism, etc.) is targeted in a single logical argument on how to deal with it. Aimed at directors and senior executives, professional risk managers, consultants and professional risk advisers, and students in advanced courses.
Public affairs today is more than just political lobbying. It requires working with other policy-making bodies, such as regulators, commercial organizations and other interested parties. Public Affairs in Practice is the first book to examine the methods public affairs professionals use to make an impact. It covers each aspect of the industry and examines the tools needed to deliver an effective public affairs program. It also highlights the potential benefits of public affairs, including protection from perceived threats of new regulation, identifying new market opportunities and raising the profile of an organization. Not only do the authors consider established markets (the US, UK and Western Europe), but also the opportunities presented to companies by the EU accession states and China, where there are currently very few public affairs professionals. With case studies and tips from industry professionals, this is a practical how-to guide for both practitioners and students.
Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. It provides practical models and checklists designed to plan reputation management and risk communication strategies.
Ethical practice in any professional discipline is guided by age-old philosophical perspectives, but its modern parameters are continually evolving. Ongoing developments in technology, social media and social contexts mean that public relations and its practices in particular are constantly changing, and so are the ethical questions faced by practitioners in the field. Ethical questions and dilemmas are inherent to public relations, and ensuring that practitioners operate ethically is fundamental to both the professionalism and credibility of the field. Engaging and accessible, Ethics in Public Relations offers a lively exploration of the key ethical concerns present in the public relations ...
President Omar al-Bashir is Africa's and arguably Arabia's most controversial leader. In power since 1989, he is the first sitting head of state to be issued with an arrest warrant, for war crimes, by International Criminal Court.He has been a central personality in Islamic and African politics, as well as a love-to-hate figure for the US in the 'war on terror'.For military history readers, Al-Bashir is a field marshal who has fought possibly the world's longest conflict. Modern Sudan has been embroiled in war since 1955.No proper biography has been written on him before. Nor has there been a comprehensive military history of Sudan. The book briefly covers the military background until independence. Then it dissects the long north-south civil war until Bashir's Islamist military coup in 1989. Thereafter it narrates the wars in the east, south, west (in Darfur), International political and military intervention is also factored in.The author draws on in-depth one-on-one interviews with Bashir himself and his family and close political, military and intelligence colleagues.
Internal communication has previously been overlooked in standard approaches to public relations, both in theory and in practice. The second edition of Effective Internal Communication explores the ways in which attitude is fast changing as more and more organizations recognize that good communication with their workforce is vital for continued success and profitability. In a practical and jargon-free style, Effective Internal Communication looks at how internal communication is conducted across the different sectors and in organizations of differing sizes and complexity. Crammed with practical examples and useful advice, the book contains numerous topical case studies that serve to bring theory and often complex issues to life. This completely up-to-date second edition looks at a wide range of issues related to internal communication, including managing internal communication, internal communication across the sectors, the legal framework, the measurement of results, the effects of technology and managing change. The new edition also contains new chapters on communicating in a crisis, leadership by mid-level managers, and the future of internal communication.
Provides an international and management perspective on the field of corporate communication Corporate communication plays an important role in higher-level management to help build and preserve a company’s reputation. This intangible yet valuable asset determines the net worth of a company and affects the success of its operations. Corporate Communication: An International and Management Perspective introduces readers to the broad environment of the modern extended organization and provides an understanding of the globalization process. It describes how economic, political, and cultural features of a country affect company decisions and communication and discusses various communication di...
Lifelong learning is an incredibly important tool for finding satisfaction in the after-50 years. Authors Nancy Nordstrom, former director of the Elderhostel Institute Network--the largest educational organization for older adults in the world--and her son Jon are experts on the subject. They give the how-to details on maintaining an active, fulfilling lifestyle after leaving the workforce, through educational travel, volunteerism, civic action, and more.
Everything the entrepreneur needs to know - whether just starting out or growing an established business.