Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Follow the Feeling
Elevate your brand, create a compelling brand story, and build brand loyalty In Follow the Feeling, strategy advisor Kai D. Wright answers a critical question plaguing entrepreneurs, brand strategists, marketers, and leaders: how do you grow your brand in a noisy world? Analyzing 1,500 fast-growing companies from Alibaba to Zara, the Columbia University lecturer and Ogilvy global consulting partner unpacks five branding secrets. Starting with behavioral economic principles and ending with a new systems-based approach to brand building, Wright offers readers one constant that trumps the hundreds of factors entangling brand value—feelings. Follow the Feeling will show you how to best build a...
Drifting Toward Love
In Drifting Toward Love, journalist Kai Wright introduces us to Manny, Julius, Carlos, and their friends, young gay men of color desperately searching for life's basic necessities. With these vivid, intimate portraits, Wright reveals both their heroism and their mistakes, placing their stories into a larger social context.
Certain Uncertainty
Improve your ability to adapt to an increasingly unpredictable world In Certain Uncertainty, renowned management theorist Des Dearlove delivers an exciting and illuminating discussion of how to build resilience and agility into our lives and businesses. As rapid and foundational change becomes ever more constant, a state of constant disruption increasingly becomes our new normal. Certain Uncertainty collects advice and fresh thinking from accomplished business leaders to help managers and executives navigate contemporary markets. In the book, you’ll find: Ways to structure your business to better respond to constant fluidity and change Discussions of why the concepts of economic and social...
The Catalyst Effect
Provides a practical, research-based roadmap for developing and applying twelve key competencies to multiply an individual’s impact, elevate the performance of others, and accelerate progress toward mission-oriented goals, generating greater value.
Double Down
Tricia and Antoinette Clarke—best friends, Power Twins, and Boss Ladies—show you how to take your work and life to the Next Level. “Aspiring Boss Ladies in any field should pay attention.”—Gabrielle Union-Wade, actress, activist, and New York Times bestselling author of We’re Going to Need More Wine As African American women who have climbed their way to the highest ranks of the media world, Tricia and Antoinette have learned that to win when the deck is stacked against you, you need to ditch the old Status Quo rules. Whether you’re starting your career, wondering why you’re not further along, or looking to pivot, you’ve got to double down on yourself, and you’ve got to c...
What Customers Crave
Think you know your customers? You better be more assured than just thinking you do, because your success depends on it! The best companies in the world first research exhaustively what their customers desire, and then they deliver it in memorable and deeply human experiences--resulting in success previously believed to be unachievable. So once again, how well do you know your customers?In a hyperconnected economy that is radically changing consumer expectations, this vital expectation for any successful business is not always easy. But in What Customers Crave, author and business strategist Nicholas Webb simplifies this critical task into being able to confidently answer two questions: What...
You Can't Be Serious
In this refreshingly candid memoir, Kal Penn recounts why he embarked on a surprising journey that has included acting, writing, working as a farmhand, and smoking fake weed with a fake President of the United States, before serving the country and advising a real one.
Make It in America
A valuable handbook for entering, launching, and growing business in the United States The U.S. is the best place for business. It has the biggest economy, wealthiest consumers, ready capital financing, and a pro-business legal system. Immigrants can attain their American Dream. However, foreign executives and entrepreneurs often underestimate the challenges and complexity of doing business in U.S. markets. Make It in America: How International Companies and Entrepreneurs Can Successfully Enter and Scale in U.S. Markets provides valuable insights, useful tools, and practical advice on a wide range of topics, including: financing, marketing, managing legal and tax requirements, protecting int...
Plains of Promise
In this brilliant debut novel, Alexis Wright evokes city and outback, deepening our understanding of human ambition and failure, and making the timeless heart and soul of this country pulsate on the page. Black and white cultures collide in a thousand ways as Aboriginal spirituality clashes with the complex brutality of colonisation at St Dominic's mission. With her political awareness raised by work with the city-based Aboriginal Coalition, Mary visits the old mission in the northern Gulf country, place of her mother's and grand-mother's suffering. Mary's return re-ignites community anxieties, and the Council of Elders again turn to their spirit world.
Set My Heart To Five
‘You shall read this with unadulterated pleasure’ Scotland on Sunday ‘A beautiful, funny, heartfelt analysis of what it means to be human’ Simon Pegg
