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Lower Kinabatangan Premier Competitive Sustainable Ecotourism Destination
Lower Kinabatangan Premier Competitive Sustainable Ecotourism Destination Penulis: Jennifer Chan Kim Lian, Kamarul Mizal Marzuki, Fiffy Hanisdah Saikim, Tini Maizura Mohtar Tahun: 2020 ISBN: 978-967-2962-29-8 Sustainability is vital to an ecotourism destination in terms of planning and development. Sustainable tourism brings societal prosperity, enhances the quality of life, improves the situation and ensures that resources are available. Yet there has been little focus on the ecotourism destination, especially on Lower Kinabatangan as a sustainable premier ecotourism destination from the perspectives of key tourism stakeholders – ecotourists, tour operators/ lodges and local communities. A unique sustainable ecotourism book that you cannot miss. This book presents a holistic and sound approach in sustainable ecotourism featuring significant aspects of ecotourism –ecotourism attributes, quality of ecotourism experiences, practices of responsible tourism, responsible guidelines and sustainable framework for the ecotourism destination. These are valuable knowledge to tourism academics and practitioners and has managerial implications and academic contributions.
Tourism and Small Business Development in Small Islands of Sabah: Prospects and Challenges
The book is an important volume about islands in Malaysia, particularly in Sabah. It is a useful collection about tourism and small business development with special focus on islands. This volume has discussed extensively the potential prospects and challenges related to the islands that the research team has visited. It shares valuable insights, knowledge and experiences that offer essential references and guidance for various stakeholders as well as future research. The research team is thankful and express the utmost appreciation for the support received from the Universiti Malaysia Sabah particularly the Research and Innovation Management Centre to make the study possible. Hence, the publication of this humble volume that may well benefit the wider audience.
Mantanani Island
This book comprises of 13 chapters, documenting the scientific expedition of the Mantanani Island. This expedition was conducted by thirty scientists and researchers from Universiti Malaysia Sabah under the fellowship of the Small Islands Research Center (SIRC). The expedition was carried out from the 8th to the 10th of April 2016, yielded new knowledge and updated previous data on the socio-cultural aspects of the inhabitants, island geology, terrestrial and marine flora and fauna, economy and ecotourism. The layout of this book was designed to present the socio-cultural aspect of the inhabitants on the island in two preliminary chapters, followed by island geology; land use; coastline chan...
Innovation of Businesses, and Digitalization during Covid-19 Pandemic
This book constitutes the refereed proceedings of the International Conference on Business and Technology (ICBT2021) organized by EuroMid Academy of Business & Technology (EMABT), held in Istanbul, between 06–07 November 2021. In response to the call for papers for ICBT2021, 485 papers were submitted for presentation and inclusion in the proceedings of the conference. After a careful blind refereeing process, 292 papers were selected for inclusion in the conference proceedings from forty countries. Each of these chapters was evaluated through an editorial board, and each chapter was passed through a double-blind peer-review process. The book highlights a range of topics in the ...
Digital Government
Digitization, the global networking of individuals and organizations, and the transition from an industrial to an information society are key reasons for the importance of digital government. In particular, the enormous influence of the Internet as a global networking and communication system affects the performance of public services. This textbook introduces the concept of digital government as well as digital management and provides helpful insights and strategic advice for the successful implementation and maintenance of digital government systems.
Usaha Kecil Menengah (UKM) Dan Kewirausahaan
Kewirausahaan adalah padanan kata dari entrepreneurship dalam bahasa Inggris, unternehmer dalam bahasa Jerman, ondernemen dalam bahasa Belanda Sedangkan di Indonesia diberi nama kewirausahaan. Kata entrepreneur berasal dari bahasa Perancis yaitu entreprende yang berarti petualang, pengambil risiko, kontraktor, pengusaha (orang yang mengusahakan suatu pekerjaan tertentu), dan pencipta yang menjual hasil ciptaannya. Entrepreneurship adalah suatu kemampuan untuk mengelola sesuatu yang ada dalam diri Anda untuk dimanfaatkan dan ditingkatkan agar lebih optimal (baik) sehingga bisa meningkatkan taraf hidup Anda dimasa mendatang. Konsep wirausaha adalah titik awal yang perlu dipertimbangkan oleh seorang wirausahawan agar usaha yang dirintis bisa mengalami kemajuan pesat dan mendatangkan keuntungan besar bagi dirinya sendiri dan orang lain.
Marketing and Managing Tourism Destinations
Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, and challenges and issues they face to compete for the global leisure and business travel markets. Much has changed since the publication of the second edition of this book in 2018. The COVID-19 pandemic was unpredictable at the time and has caused havoc for destinations and DMOs. The third edition includes many material...
Digital and Social Media Marketing
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Commu...
