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A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity
Discovering Romance brings mystery. Older citizens do not think romance will happen for them.
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Mohammad Baghai, a Muslim terrorist who is about to execute an American, suddenly releases his hostage for no apparent reason. He sneaks into the United States, converts to Christianity, and then surrenders to the FBI. Casey Edgars, a prominent televangelist, proclaims Baghai to be a prophet of God and demands a presidential pardon. When President Jennifer Hays refuses, she faces an impeachment movement led by partisan politicians. Hays is able to use a terrorist attack in America and exploit an anomaly in the Constitution to defeat her political enemies. Set in the far-flung areas of Pensacola, Florida; Dahlonega, Georgia; and Washington, D.C.; this religious/political thriller is a contemporary nail biter. The debut novel of author Richard Staples was inspired by the book 23 Minutes in Hell by Bill Wiese. He lives in Atlanta with Jackie, his wife of 24 years. His next book is about ghosts and spirits, and their inability to move on to the afterlife. Publisher's website: http: //www.strategicpublishinggroup.com/title/ProphetsAndBadGuys.htm
"One summer in Seaside, steps away from the bustling boardwalk, the Dunne family faces an unknowable future and copes with loss through hard work and dark humor, sisterhood and friendship, romance and escape. Brian and Margot Dunne live in Seaside year-round, with their daughters Liz and Evy. The Dunnes run a real estate company, quickly turning over rental houses to keep a roof over their heads. Together the family must navigate the unimaginable when a brain tumor suddenly transforms Brian, sparking violent outbursts and erratic emotions. Amidst the chaos and new responsibilities, Liz still craves the flirtation and adventure every teenage girl wants. A wounded, sarcastic side emerges in he...