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The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien.
In the late twentieth and early twenty-first centuries, concerns about the environment and the future of global capitalism have dominated political and social agendas worldwide. The culture of excess underlying these concerns is particularly evident in the issue of trash, which for environmentalists has been a negative category, heavily implicated in the destruction of the natural world. However, in the context of the arts, trash has long been seen as a rich aesthetic resource and, more recently, particularly under the influence of anthropology and archaeology, it has been explored as a form of material culture that articulates modes of identity construction. In the context of such shifting,...
Concrete has been used in arches, vaults, and domes dating as far back as the Roman Empire. Today, it is everywhere—in our roads, bridges, sidewalks, walls, and architecture. For each person on the planet, nearly three tons of concrete are produced every year. Used almost universally in modern construction, concrete has become a polarizing material that provokes intense loathing in some and fervent passion in others. Focusing on concrete’s effects on culture rather than its technical properties, Concrete and Culture examines the ways concrete has changed our understanding of nature, of time, and even of material. Adrian Forty concentrates not only on architects’ responses to concrete, but also takes into account the role concrete has played in politics, literature, cinema, labor-relations, and arguments about sustainability. Covering Europe, North and South America, and the Far East, Forty examines the degree that concrete has been responsible for modernist uniformity and the debates engendered by it. The first book to reflect on the global consequences of concrete, Concrete and Culture offers a new way to look at our environment over the past century.
Since the large-scale use of concrete prefabricated parts in the 1960s and 1970s, this material has developed new applications in recent years and also become more aesthetically refined. Extremely light and thin varieties of concrete like the newly developed Ductal and virtually transparent concrete cladding allow for the creation of interesting and spectacular designs. Precisely such avant-garde architects as Tod Williams & Billie Tsien, Herzog & de Meuron, Zaha Hadid, and Steven Holl make frequent use of these materials. Eight articles and essays by noted authors such as Antoine Picon, Adrian Forty, Guy Nordenson, Franz Ulm, and others shed light on specific aspects of this material and its new forms. Scattered throughout the book are also 30 attractive recent buildings, which illustrate and exemplify these developments. Included are projects by Takashi Yamaguchi, Baumschlager & Eberle, Ateliers Jean Nouvel, Foster and Partners, Ingenhoven und Partner, Santiago Calatrava, Hariri & Hariri, Tadao Ando, Antoine Predock and others.
'Es kamen allmählig gewiss 2000 Menschen zusammen, zahllose Schlitten. [...] Grossartig waren die Sprünge der Norweger. Festmahl sehr animirt.' Mit diesen Worten beschrieb der Freiburger Professor August Gruber am 4. Februar 1906 die zehnten Schneeschuhwettläufe des Ski-Clubs Schwarzwald auf dem Feldberg. Wie seine ausführlichen Notizen belegen, faszinierte ihn und viele seiner Zeitgenossen eine neue Sportart, die gerade ihren Weg von Norwegen in den Hochschwarzwald gefunden hatte: der Skisport. Auf der Grundlage einer breit angelegten Quellensammlung mit vielen bislang unbekannten Zeugnissen wird in der vorliegenden Studie der Versuch unternommen, dem Aufkommen des Skisports für einen ...
Die historisch und ethnografisch angelegte Studie von Sophia Booz beleuchtet den Wandel im Umgang mit Daten, wie er sich seit den 1960er-Jahren vollzieht. Sie nimmt das Vernichten von Akten als zerstörerischen, ordnenden und produktiven Akt in den Blick und zeigt, wie Daten ein eigenes Potenzial zugeschrieben wird, das sie entweder zu schützenswerten Gütern oder Bedrohungen macht. Dem Reißwolf als Gerät, das Papier in kleine Partikel zerkleinert, werden dabei unterschiedliche Rollen als Hüter der Privatsphäre, als Vertuscher oder als Erlöser von Vergangenem zugeschrieben.