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"Understanding Your Users is an easy to read, easy to implement, how-to guide on usability in the real world. It focuses on the "user requirements gathering" stage of product development and it provides a variety of techniques, many of which may be new to usability professionals. For each technique, readers will learn how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These methods have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks."--BOOK JACKET.
This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The t...
The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world.
This is the second book that Paul Peck has written about his twenty-five years of experience in the martial arts, pursuing excellence in his art and meaning in his life. This saga grew out of his need to feel safe in his rather unsafe world and his attempt to level the playing field because he felt seriously inadequate. Faced with medical problems after twenty-five years of this pursuit, this book chronicles more of his adventures and interpersonal relationships with the people he met along his path and those ensuing events.
Two management and technology experts show that AI is not a job destroyer, exploring worker-AI collaboration in real-world work settings. This book breaks through both the hype and the doom-and-gloom surrounding automation and the deployment of artificial intelligence-enabled—“smart”—systems at work. Management and technology experts Thomas Davenport and Steven Miller show that, contrary to widespread predictions, prescriptions, and denunciations, AI is not primarily a job destroyer. Rather, AI changes the way we work—by taking over some tasks but not entire jobs, freeing people to do other, more important and more challenging work. By offering detailed, real-world case studies of ...
The oldest and most respected martial arts title in the industry, this popular monthly magazine addresses the needs of martial artists of all levels by providing them with information about every style of self-defense in the world - including techniques and strategies. In addition, Black Belt produces and markets over 75 martial arts-oriented books and videos including many about the works of Bruce Lee, the best-known marital arts figure in the world.
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With emphasis on the designer's role in strategy, research, brainstorming, prototyping and development, this book is devoted to teaching interaction design to those new to the field.
Exposes decades of rampant fraud, waste, and abuse in America's largest public school districts, analyzes how the widespread corruption has crippled schools and impeded learning, and offers a bold blueprint for reform.
Please note: This is a companion version & not the original book. Sample Book Insights: #1 FAs are using a new technology, called Next Best Action, to improve their services and provide better outcomes for their clients. #2 FAs are using a new technology called Next Best Action to improve their services and provide better outcomes for their clients. #3 FAs are using a new technology called Next Best Action to improve their services and provide better outcomes for their clients. #4 The best financial advisors of the future will have the best personal relationships and the best data-driven advice.