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The Global Innovator
What makes a society innovative? Tracing the story of five great civilizations, from ancient Egypt, Greece and Rome, to the Middle East, Europe, the United States and China, this book will tell you. History offers us a model and lessons for what can be done right, and it shows how once mighty and innovative societies can fall. The story here departs from pundits who believe that the Western or American-style political and legal system is uni-versally best for economic success. At various times China, the Middle East and elsewhere were the great engines of innovation; later leadership passed to Europe and the United States. As some places rose to the top of science and technology, others fell...
A History of the Kennedy Space Center
Celebrating the fiftieth anniversary of NASA in 2008, a comprehensive history of the Kennedy Space Center offers a revealing glimpse of behind-the-scenes operations and the technology and techniques of preparing, testing, and launching spacecraft, documenting the various space missions and programs that have taken place.
Race on the Line
Race on the Line is the first book to address the convergence of race, gender, and technology in the telephone industry. Venus Green—a former Bell System employee and current labor historian—presents a hundred year history of telephone operators and their work processes, from the invention of the telephone in 1876 to the period immediately before the break-up of the American Telephone and Telegraph Company in 1984. Green shows how, as technology changed from a manual process to a computerized one, sexual and racial stereotypes enabled management to manipulate both the workers and the workplace. More than a simple story of the impact of technology, Race on the Line combines oral history, ...
Gender and Technology
McGaw; Joy Parr, Simon Fraser University.
Corporate Responsibility
"This is the cutting-edge textbook on a managerial approach to corporate responsibility. Students and executives will benefit a great deal by studying the cases and best practices that are here. It’s a terrific book." —Ed Freeman, Elis and Signe Olsson Professor of Business Administration, Darden School of Business, University of Virginia Corporate Responsibility offers a concise and comprehensive introduction to the functional area of corporate responsibility. Readers will learn how corporate responsibility is good for business and how leaders balance their organization’s needs with responsibilities to key constituencies in society. Author Paul A. Argenti engages students with new and compelling cases by focusing on the social, reputational, or environmental consequences of corporate activities. Students will learn how to make difficult choices, promote responsible behavior within their organizations, and understand the role personal values play in developing effective leadership skills.
The Challenge of Remaining Innovative
"The contributors explore two main themes: the challenge of remaining innovative and the necessity of managing institutional boundaries in doing so. The book is organized into four parts, which move outward from individual firms; to networks or clusters of firms; to consultants and other intermediaries in the private economy who operate outside of the firms themselves; and finally to government institutions and politics. "--Editor.
VIVA MAC
The first cultural history of the iconic brand M·A·C Cosmetics, VIVA M·A·C charts the evolution of M·A·C's revolutionary corporate philanthropy around HIV/AIDS awareness. Drawing upon exclusive interviews with M·A·C co-founder Frank Toskan, key journalists, and fashion insiders, Andrea Benoit tells the fascinating story of how M·A·C's unique style of corporate social responsibility emerged from specific cultural practices, rather than being part of a strategic marketing plan. Benoit delves into the history of the M·A·C AIDS Fund and its signature VIVA GLAM fundraising lipstick, which featured drag performer RuPaul and singer k.d. lang in its first advertising campaigns. This lively chronicle reveals how M·A·C managed to not only defy the stigma associated with AIDS that alarmed many other corporations, but to engage in highly successful AIDS advocacy while maintaining its creative and fashionable authority.
Organizations in Time
This book brings together leading organization scholars and business historians to examine the opportunities and challenges of incorporating historical research into the study of firms and markets.
A Nation Transformed by Information
This book makes the startling case that North Americans were getting on the "information highway" as early as the 1700's, and have been using it as a critical building block of their social, economic, and political world ever since. By the time of the founding of the United States, there was a postal system and roads for the distribution of mail copyright laws to protect intellectual property, and newspapers, books, and broadsides to bring information to a populace that was building a nation on the basis of an informed electorate. In the 19th century, Americans developed the telegraph, telephone, and motion pictures, inventions that further expanded the reach of information. In the 20th cent...
A History of Small Business in America
From the colonial era to the present day, small businesses have been an integral part of American life. First published in 1991 and now thoroughly updated, this study explores the central but ever-changing role played by small enterprises in the nation's economic, political and cultural development.
