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Studies in Ethnopragmatics, Cultural Semantics, and Intercultural Communication
This book is the first in a three-volume set that celebrates the career and achievements of Cliff Goddard, a pioneer of the Natural Semantic Metalanguage approach in linguistics. In addition, it explores ethnopragmatics and conversational humour, with a further focus on semantic analysis more broadly. Often considered the most fully developed, comprehensive and practical approach to cross-linguistic and cross-cultural semantics, Natural Semantic Metalanguage is based on evidence that there is a small core of basic, universal meanings (semantic primes) that can be expressed in all languages. It has been used for linguistic and cultural analysis in such diverse fields as semantics, cross-cultural communication, language teaching, humour studies and applied linguistics, and has reached far beyond the boundaries of linguistics into ethnopsychology, anthropology, history, political science, the medical humanities and ethics.
Studies in Ethnopragmatics, Cultural Semantics, and Intercultural Communication
This book is the second in a three-volume set that celebrates the career and achievements of Cliff Goddard, a pioneer of the Natural Semantic Metalanguage approach in linguistics. It focuses on meaning and culture, with sections on "Words as Carriers of Cultural Meaning" and "Understanding Discourse in Cultural Context". Often considered the most fully developed, comprehensive and practical approach to cross-linguistic and cross-cultural semantics, Natural Semantic Metalanguage is based on evidence that there is a small core of basic, universal meanings (semantic primes) that can be expressed in all languages. It has been used for linguistic and cultural analysis in such diverse fields as semantics, cross-cultural communication, language teaching, humour studies and applied linguistics, and has reached far beyond the boundaries of linguistics into ethnopsychology, anthropology, history, political science, the medical humanities and ethics.
The Cultural Pragmatics of Danger
This book addresses the problems and challenges of studying the discourse of "danger" cross-linguistically and cross-culturally, and proposes the cultural pragmatics of danger as a new field of inquiry. Detailed case studies of several linguacultures include Arabic, Chinese, Danish, English, German, Japanese and Spanish. Focusing on global and local contexts surrounding “living in dangerous times”, this book showcases how the new model of cultural pragmatics can be used to illuminate cultural meanings in discourse. Unlike the universalist approaches to pragmatics, cultural pragmatics focuses on understanding the linguacultural logics of discourse, and in the case of “danger”, the mul...
Subjectivity in Language and Discourse
Subjectivity in Language and in Discourse deals with the linguistic encoding and discursive construction of subjectivity across languages and registers. The aim of this book is to complement the highly specialized, parallel and often separate research strands on the phenomenon of subjectivity with a volume that gives a forum to diverse theoretical vantage points and methodological approaches, presenting research results in one place which otherwise would most likely be found in substantially different publications and would have to be collected from many different sources. Taken together, the chapters in this volume reflect the rich diversity in contemporary research on the phenomenon of sub...
Getting Through
Understanding how culture affects the ways we communicate—how we tell jokes, greet, ask questions, hedge, apologize, compliment, and so much more. We can learn to speak other languages, but do we truly understand what we are saying? How much detail should we offer when someone asks how we are? How close should we stand to our conversational partners? Is an invitation genuine or just pro forma? So much of communication depends on culture and context. In Getting Through, Roger Kreuz and Richard Roberts offer a guide to understanding and being understood in different cultures. Drawing on research from psychology, linguistics, sociology, and other fields, as well as personal experience, anecdo...
Studies in Ethnopragmatics, Cultural Semantics, and Intercultural Communication
This book is the third in a three-volume set that celebrates the career and achievements of Cliff Goddard, a pioneer of the Natural Semantic Metalanguage approach in linguistics. This third volume explores the potential of Minimal English, a recent offshoot of the Natural Semantic Metalanguage, with special reference to its use in Language Teaching and Intercultural Communication. Often considered the most fully developed, comprehensive and practical approach to cross-linguistic and cross-cultural semantics, Natural Semantic Metalanguage is based on evidence that there is a small core of basic, universal meanings (semantic primes) that can be expressed in all languages. It has been used for linguistic and cultural analysis in such diverse fields as semantics, cross-cultural communication, language teaching, humour studies and applied linguistics, and has reached far beyond the boundaries of linguistics into ethnopsychology, anthropology, history, political science, the medical humanities and ethics.
Minimal Languages in Action
This edited book explores the rising interest in minimal languages – radically simplified languages using cross-translatable words and grammar, fulfilling the widely-recognised need to use language which is clear, accessible and easy to translate. The authors draw on case studies from around the world to demonstrate how early adopters have been putting Minimal English, Minimal Finnish, and other minimal languages into action: in language teaching and learning, ‘easy language’ projects, agricultural development training, language revitalisation, intercultural education, paediatric assessment, and health messaging. As well as reporting how minimal languages are being put into service, the contributors explore how minimal languages can be adapted, localised and implemented differently for different purposes. Like its predecessor Minimal English for a Global World: Improved Communication Using Fewer Words (Palgrave Macmillan, 2018), the book will appeal to students and scholars of applied linguistics, language education and translation studies, as well as to professionals in any field where accessibility and translatability matter.
Interactional Humor
The central question explored in this volume is: How is humor multimodally produced, perceived, responded to, and negotiated? To this end, it offers a panorama of linguistic research on multimodal and interactional humor, based on different theoretical frameworks, corpora, and methodologies. Humor is considered as an activity that is interactionally achieved, regardless of whether the interaction in which it is embedded is face-to-face, computer-mediated, with a human or a robot, oral or written. The aim is to analyze both the linguistic resources of the participants (such as their lexicon, prosody, gestures, gazes, or smiles) and the semiotic resources that social networks and instant messaging platforms offer them (such as memes, gifs, or emojis).
An Anatomy of Chinese Offensive Words
This book offers a precise and rigorous analysis of the meanings of offensive words in Chinese. Adopting a semantic and cultural approach, the authors demonstrate how offensive words can and should be systematically researched, documented and accounted for as a valid aspect of any language. The book will be of interest to academics, practitioners and students of sociolinguistics, language and culture, linguistic taboo, Chinese studies and Chinese linguistics.
