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Trust, Institutions and Managing Entrepreneurial Relationships in Africa
  • Language: en
  • Pages: 295

Trust, Institutions and Managing Entrepreneurial Relationships in Africa

  • Type: Book
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  • Published: 2018-11-27
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  • Publisher: Springer

This book highlights the importance of understanding how trust and indigenous African cultural institutions enhance the development of entrepreneurial networks and relationships in Africa. Drawing on institutional theories, the author re-examines the way that entrepreneurial behaviour can be shaped, with a focus on trust, networks and the development of relationships. Analysing a combination of existing literature and empirical data from 50 internationally trading SMEs in Africa, this book reflects the growing interests of entrepreneurs, investors and corporate executives to develop trust and relationships with customers in order to invest and grow. By addressing the need for a greater understanding of how social and cultural institutions in Africa affect the continent’s economy, this book not only offers theoretical frameworks, but also future implications for practice and policy, and will provide essential reading for those studying emerging markets and globalisation, African business, and entrepreneurship more generally.

Sustainable Fashion
  • Language: en
  • Pages: 205

Sustainable Fashion

  • Type: Book
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  • Published: 2019-03-08
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  • Publisher: Springer

This book analyzes female entrepreneurship in the textile sector in Africa as a phenomenon that favors the social integration and economic development of women in certain geographical areas. It identifies entrepreneurship as an avenue through which women can escape the feeling of being trapped in the home and assert their independence while providing for their families. In the field of fashion, female entrepreneurs in resource-rich Africa have significant opportunities through knowledge of natural resources and cultural traditions, as the use of natural fabrics and original designs is one of the latest trends. This book provides a framework for how African women can develop sustainable fashion enterprises, offering an original and lasting contribution to the field of entrepreneurship.

Entrepreneurship Marketing
  • Language: en
  • Pages: 480

Entrepreneurship Marketing

  • Type: Book
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  • Published: 2010-12-02
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  • Publisher: Routledge

Small and medium-sized enterprises (SMEs) dominate the market in terms of sheer number of organizations. Their role in the business world is difficult to overstate. Despite this, there is a high failure rate among smaller organizations, which can be explained to a significant degree by a lack of marketing understanding in this sector. Introducing the importance of marketing to entrepreneurial firms this book guides the student through the fundamentals of marketing within the SME context, providing a more value-added learning experience than your standard marketing run-through. The authors deal directly with "people issues" (i.e. everyday entrepreneurial marketing interactions) to prepare students for the "dragon’s den" of entrepreneurialism. This new and lively textbook provides a fresh and unfettered approach for marketing students who require a more real-world understanding of the impact of their discipline on entrepreneurial firms. The growing student body involved with studying entrepreneurship will also benefit from the customer insight offered by this approach.

African Entrepreneurship
  • Language: en
  • Pages: 359

African Entrepreneurship

  • Type: Book
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  • Published: 2018-05-23
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  • Publisher: Springer

This book outlines the unique challenges and opportunities of doing business in Africa, analysing how varying degrees of development across its countries affects entrepreneurship. Taking into account historical and cultural contexts, the authors approach the topic by evaluating the different possibilities of business opportunity in Africa. Insightful contributions explore an extensive range of African countries, discussing both formal and informal entrepreneurship, as well as the different factors that influence the growing economy of Africa. African Entrepreneurship will be of interest to anyone researching the potential of doing business in Africa, as well as entrepreneurs and policy-makers looking to expand their knowledge on how businesses are managed in this region.

The Rise of Multinationals from Emerging Economies
  • Language: en
  • Pages: 505

The Rise of Multinationals from Emerging Economies

  • Type: Book
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  • Published: 2015-03-10
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  • Publisher: Springer

The 41st Annual Conference of the Academy of International Business UK and Ireland Chapter was held at The University of York in April 2014. This book contains records of keynote speeches and special session on key topics, as well as selection of some of the best papers presented at the conference.

The Routledge Companion to Management and Organizational History
  • Language: en
  • Pages: 437

The Routledge Companion to Management and Organizational History

  • Type: Book
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  • Published: 2015-05-15
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  • Publisher: Routledge

The field of management and organizational history has reached a level of maturity that means an overview is long overdue. Written by a team of globally renowned scholars, this comprehensive companion analyses management and organizational history, reflecting on the most influential periods and highlighting gaps for future research. From the impact of the Cold War to Global Warming, it examines the field from a wide array of perspectives from humanities to the social sciences. Covering the entire spectrum of the field, this volume provides an essential resource for researchers of business and management.

African Diaspora Direct Investment
  • Language: en
  • Pages: 285

African Diaspora Direct Investment

  • Type: Book
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  • Published: 2018-03-14
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  • Publisher: Springer

Examining the experiences of Africans setting up businesses back home, the main focus of this book is to establish the economic, social and psychological reasons for such ‘home direct investment’. Despite the personal sacrifices that are often needed in order to set up new ventures, the diaspora invests relentless effort and motivations in the pursuit of home ventures. The authors explore critical areas such as the social and psychological pressures that African Diasporas experience when investing in their home countries, as well as the management of diaspora businesses and the impact of such investment to local economies.

Multinationals in a New Era
  • Language: en
  • Pages: 293

Multinationals in a New Era

  • Type: Book
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  • Published: 2001-09-18
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  • Publisher: Springer

This eighth volume in the AIB series focuses on globalisation and international business, and presents the work of leading international business scholars delivered at the 27th Academy of International Business conference at the University of Strathclyde. Contributions examine how the underlying characteristics of International Business are changing as we move into early part of the twenty-first century. The three points of focus are - internationalisation of small and medium-sized enterprises and the growing occurrence of 'born' internationalisers - the impact of culture, structure and technology on managing the multinational corporation - the implementation of international strategy through the roles and activities of foreign subsidiaries The book successfully brings together an integrated set of research concepts and results to present some contrasting views about the nature and effects of globalisation as the multinational continues to develop in the 21st century.

Building Entrepreneurial Ecosystems in Sub-Saharan Africa
  • Language: en
  • Pages: 114

Building Entrepreneurial Ecosystems in Sub-Saharan Africa

  • Type: Book
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  • Published: 2016-12-13
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  • Publisher: Springer

Africa suffers from two main diseases: poor management and a lack of vibrant entrepreneurial activity. The continent has the raw materials, the people, and the potential to be developed, and yet there remain barriers that prevent it from bettering itself. To promote entrepreneurship as an engine of economic development and growth, the author has developed a Quintuple Helix Model which advocates mutual cooperation and information sharing among the five helices and provides valuable guidelines to policymakers on how to build entrepreneurship ecosystems in sub-Saharan Africa. It goes on to examine the roles that government, donors, and public and private sectors play and how Africans themselves might take the development of entrepreneurial societies into their own hands. The book includes seven chapters that emphasize the key role that each of the five components could play in the development of entrepreneurial ecosystems. Entrepreneurship scholars, policy makers, and national and local governments of sub-Saharan Africa will value this insight as they strive to create a more favorable landscape for their citizenry.

The Routledge Companion to Entrepreneurship
  • Language: en
  • Pages: 525

The Routledge Companion to Entrepreneurship

  • Type: Book
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  • Published: 2014-09-15
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  • Publisher: Routledge

Research in entrepreneurship has been booming, with perspectives from a range of disciplines and numerous developing schools of thought. It can be difficult for young scholars and even long-time researchers to find their way through the lush garden of ideas we see before us. The purpose of this book is to map the research terrain of entrepreneurship, providing the perfect starting point for new and existing researchers looking to explore. Topics covered range from emerging perspective, through issues at the core of the field to innovative methodologies. Starting off with a preface by Bill Gartner, each section of the book brings together a world class set of established leading researchers and rising stars. This considered, comprehensive and conclusive companion integrates the recent debates in entrepreneurship research under one cover, to provide a resource which will be useful across disciplinary boundaries and for a whole range of students and researchers.