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Advertising: Methods, Research and Practices
Millions of people are exposed to thousands of brands daily through different means, and we may categorise some as advertisements. William M. O’Barr calls it “conditioning of the consumers.” Advertisements can be analysed from different perspectives. For instance, Philip Nelson, in his study “Advertising as Information,” analyses advertisements based on the capacity of advertisements to direct the information toward the consumers, helping them separate one brand from another. Demetrios Vakratsas and Tim Ambler, in their study “How Advertising Works: What Do We Really Know?” discussed factors like “consumer’s belief and attitudes” and “behavioral effects” leading to pu...
Damar Lakshita: Batik Publisher
Blurb : Damar dan Lakshita menikah karena sebuah kesalahan. Pernikahan mereka akhirnya kandas meski Arya sudah hadir di antara mereka. Hingga Lakshita harus menanggung luka karena terpisah dengan Damar dan anak mereka. Enam tahun berlalu, takdir kembali mempertemukan mereka bertiga. Namun, kehadiran Kenan di antara mereka bertiga membuat cinta yang sebelumnya belum selesai menjadi rumit. Akankah cinta Damar dan Lakshita bisa berakhir manis?
Sama und die "Schönheit" im Kathak
4e de couv.: Ausgangspunkt dieses Buches ist die Frage danach, wie sich "Schönheit" im nordindischen Kathak-Tanz konstituiert. Entlang sozialer Konzepte wie der gharana- und guru-Lehre, religionsphilosophischer Konstruktionen des Kosmos, der Zeit, des Mythos von Gott Krishna und Radha, historischer Kontexte wie der bhakti-Bewegung mit seinem Raslila-Theater, muslimischer und britischer Einflüsse sowie mittels der Rhythmusanalyse von tala, laya und dem musikalischen Fixpunkt sama, der nayika-Rollen- und abhinaya-Bewegungskonzepte und der Ästhetiktheorie von rasa und bhava wird die zentrale These, dass sama als rasa die "Schönheit" im Kathak-Tanz trägt, verfolgt.
Nanosponges for Environmental Remediation
The book covers the chemistry of various nanosponges, as well as the methods for synthesizing them and altering them chemically, as well as their characterization and uses in environmental remediation. Sensors, adaptable materials for oil clean-up in the sea, the removal of dangerous organic and inorganic pollutants from wastewater, the adsorption of various poisonous and greenhouse gases from the air, and more are just a few of the environmental uses for nanosponges. This book aims to provide broad coverage of recent research progress or up-to-date knowledge addressing various aspects in this field. With this book, we aim to provide the readers with the opportunity to learn about different ...
Keep Going Dear Soul
Keep Going Dear Soul by Conscience works publication
Quilled Hearts
Quilled Hearts is an anthology of 36 co-authors, who carved their emotions into words. This book falls under the genre poetry and quotes. It contains every theme from romantic relationships to motherly love and you can find very wisely words in quotes. This anthology is unconditionally suitable for any reader. This is the book that holds the quilled hearts of all 36 writers. Read and feel the ardour of poetry and quotes.
Dead Simple Python
The complete core language for existing programmers. Dead Simple Python is a thorough introduction to every feature of the Python language for programmers who are impatient to write production code. Instead of revisiting elementary computer science topics, you’ll dive deep into idiomatic Python patterns so you can write professional Python programs in no time. After speeding through Python’s basic syntax and setting up a complete programming environment, you’ll learn to work with Python’s dynamic data typing, its support for both functional and object-oriented programming techniques, special features like generator expressions, and advanced topics like concurrency. You’ll also lear...
Machine Learning, Advances in Computing, Renewable Energy and Communication
This book gathers selected papers presented at International Conference on Machine Learning, Advances in Computing, Renewable Energy and Communication (MARC 2020), held in Krishna Engineering College, Ghaziabad, India, during December 17–18, 2020. This book discusses key concepts, challenges, and potential solutions in connection with established and emerging topics in advanced computing, renewable energy, and network communications.
Now a Major Motion Picture
Fandom and first love collide in in this joyful, feminist contemporary romance from acclaimed author Cory McCarthy—perfect for fans of Rainbow Rowell and Ashley Poston Iris Thorne wants to blaze her own path. That's easier said than done when you're the granddaughter of M. E. Thorne, famous author of the Elementia series, hailed as the feminist response to J. R. R. Tolkien's Lord of the Rings. And with a major motion picture adaptation of her grandmother's books in the works, Iris can say goodbye to her dream of making her own way in the music industry. When Iris and her brother get invited to the film set in Ireland, she's pretty sure the trip will be a nightmare. Except Iris can't deny the rugged beauty of the Irish countryside. And brushing shoulders with the hot, young cast isn't awful, especially the infuriatingly charming lead actor, Eamon O'Brien. Iris even finds the impassioned female director inspiring. But when the filming falls into jeopardy, everything Iris thought she knew about Elementia—and herself—is in question. Will making a film for the big screen help Iris to see the big picture?
Nanozymes: Next Wave of Artificial Enzymes
This book describes the fundamental concepts, the latest developments and the outlook of the field of nanozymes (i.e., the catalytic nanomaterials with enzymatic characteristics). As one of today’s most exciting fields, nanozyme research lies at the interface of chemistry, biology, materials science and nanotechnology. Each of the book’s six chapters explores advances in nanozymes. Following an introduction to the rise of nanozymes research in the course of research on natural enzymes and artificial enzymes in Chapter 1, Chapters 2 through 5 discuss different nanomaterials used to mimic various natural enzymes, from carbon-based and metal-based nanomaterials to metal oxide-based nanomate...
