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Exploratory Factor Analysis
  • Language: en
  • Pages: 170

Exploratory Factor Analysis

This book provides a non-mathematical introduction to the theory and application of Exploratory Factor Analysis. Among the issues discussed are the use of confirmatory versus exploratory factor analysis, the use of principal components analysis versus common factor analysis, and procedures for determining the appropriate number of factors.

Political Psychology
  • Language: en
  • Pages: 541

Political Psychology

In recent decades, research in political psychology has illuminated the psychological processes underlying important political action, both by ordinary citizens and by political leaders. As the world has become increasingly engaged in thinking about politics, this volume reflects exciting new work by political psychologists to understand the psychological processes underlying Americans’ political thinking and action. In 13 chapters, world-class scholars present new in-depth work exploring public opinion, social movements, attitudes toward affirmative action, the behavior of political leaders, the impact of the 9/11 attacks, and scientists’ statements about global warming and gasoline prices. Also included are studies of attitude strength that compare the causes and consequences of various strength-related constructs. This volume will appeal to a wide range of researchers and students in political psychology and political science, and may be used as a text in upper-level courses requiring a scholarly and contemporary review of major issues in the field.

Handbook of Research Methods in Social and Personality Psychology
  • Language: en
  • Pages: 574

Handbook of Research Methods in Social and Personality Psychology

This volume, first published in 2000, provides an overview of research methods in contemporary social psychology.

Levant, Cradle of Abrahamic Religions
  • Language: en
  • Pages: 372

Levant, Cradle of Abrahamic Religions

The volume is the result of a Lecture Series on The Levant, Cradle of Abrahamic Religions, which engaged scholars on topics related to the cultural and religious diversity of the historical Levant. Like a jigsaw, the studies contained within showcase interlock fragments of the historical encounters between faiths, religions and societies in a rich Levantine and Oriental space, in an attempt to render them more accessible to readers today by focusing both on broader religious phenomena as well as on the practical, liturgical and social interaction between traditions and mentalities, features representative of both faith and society at large.

Applied Multivariate Statistics for the Social Sciences, Fifth Edition
  • Language: en
  • Pages: 666

Applied Multivariate Statistics for the Social Sciences, Fifth Edition

  • Type: Book
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  • Published: 2012-11-12
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  • Publisher: Routledge

This best-selling text is written for those who use, rather than develop statistical methods. Dr. Stevens focuses on a conceptual understanding of the material rather than on proving results. Helpful narrative and numerous examples enhance understanding and a chapter on matrix algebra serves as a review. Annotated printouts from SPSS and SAS indicate what the numbers mean and encourage interpretation of the results. In addition to demonstrating how to use these packages, the author stresses the importance of checking the data, assessing the assumptions, and ensuring adequate sample size by providing guidelines so that the results can be generalized. The book is noted for its extensive applie...

Resistance and Persuasion
  • Language: en
  • Pages: 350

Resistance and Persuasion

Resistance and Persuasion is the first book to analyze the nature of resistance and demonstrate how it can be reduced, overcome, or used to promote persuasion. By examining resistance, and providing strategies for overcoming it, this new book generates insight into new facets of influence and persuasion. With contributions from the leaders in the field, this book presents original ideas and research that demonstrate how understanding resistance can improve persuasion, compliance, and social influence. Many of the authors present their research for the first time. Four faces of resistance are identified: reactance, distrust, scrutiny, and inertia. The concluding chapter summarizes the book's ...

Satisfaction: A Behavioral Perspective on the Consumer
  • Language: en
  • Pages: 542

Satisfaction: A Behavioral Perspective on the Consumer

  • Type: Book
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  • Published: 2014-12-18
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  • Publisher: Routledge

Designed for advanced MBA and doctoral courses in Consumer Behavior and Customer Satisfaction, this is the definitive text on the meaning, causes, and consequences of customer satisfaction. It covers every psychological aspect of satisfaction formation, and the contents are applicable to all consumables - product or service.Author Richard L. Oliver traces the history of consumer satisfaction from its earliest roots, and brings together the very latest thinking on the consequences of satisfying (or not satisfying) a firm's customers. He describes today's best practices in business, and broadens the determinants of satisfaction to include needs, quality, fairness, and regret ('what might have been').The book culminates in Oliver's detailed model of consumption processing and his satisfaction measurement scale. The text concludes with a section on the long-term effects of satisfaction, and why an understanding of satisfaction psychology is vitally important to top management.

The Science of Happily Ever After
  • Language: en
  • Pages: 288

The Science of Happily Ever After

  • Type: Book
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  • Published: 2014
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  • Publisher: Harlequin

In this playful and informative exploration of the science behind how to choose a great mate, acclaimed relationship psychologist Dr. Ty Tashiro explores how to find enduring love. Dr. Tashiro translates reams of scientific studies and research data into the first book to revolutionize the way we search for love. His research pinpoints why our decision-making abilities seem to fail when it comes to choosing mates and how we can make smarter choices. Dr. Tashiro has discovered that if you want a lifetime of happiness--not just togetherness--it all comes down to how you choose a partner in the first place. With wit and insight, he explains the science behind finding a soul mate and distills hi...

Political Judgment
  • Language: en
  • Pages: 658

Political Judgment

How are impressions about political candidates organized in memory? What is the nature of political group stereotypes? How do citizens make voting decisions? How do citizens formulate opinions about key issues and politics? The contributors to Political Judgment: Structure and Process reach answers to these questions that will substantially influence how the next generation of scholars working at the intersection of political science and sociology, and public opinion researchers more generally, go about their work.

Then A Miracle Occurs
  • Language: en
  • Pages: 464

Then A Miracle Occurs

Chapters in this volume review key issues in the study of social psychology, with contributions from some of the world's leading social and personality psychologists.