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O Design na Relação do Objeto, Homem e Espaço
A área de atuação do Design possui múltiplas vertentes que dialogam com o indivíduo, o objeto, e a sociedade e dentre essas vertentes encontra-se o Design social, um ramo ainda pouco explorado por esses profissionais. O Design social tem por função levar as ferramentas e soluções do Design para o âmbito social, de modo que surjam novas formas de olhar o cotidiano. Dentro dessa proposta, delimitou-se nessa pesquisa o projeto Morro da Macumba, onde artistas do bairro do Grajaú, Zona Sul de São Paulo, por meio da linguagem urbana do grafitti, retratam a história de vida dos moradores do bairro nas fachadas das casas da Rua 9, localizada no Parque Residencial Cocaia, antigo Morro da Macumba. Como forma de alavancar esse projeto que possui cunho social importante, buscamos metodologias para o desenvolvimento de projetos expográficos e elencamos técnicas de linguagem expográfica como forma de interação e comunicação do conteúdo da exposição com o público. Após esse estudo, propomos um projeto expográfico que trabalhará, de forma interativa, todos os elementos abordados nesse projeto, fazendo com que o público possa olhar para o espaço no qual se insere.
O Design Emocional e seu potencial Afetivo nas Corridas de rua Imersivas
Este livro visa analisar, sob a ótica do design emocional criado por Donald A. Norman, as corridas de rua, caracterizadas aqui como imersivas. Essas corridas, com temáticas presentes no cotidiano dos participantes – como quadrinhos, músicas e filmes –, têm direção de arte bem elaborada e cenografia interativa, diferentemente das corridas convencionais voltadas para corredores profissionais. O intuito deste trabalho é analisar como os conceitos de design emocional – visceral, comportamental e reflexivo – são adotados na direção de arte desses eventos como ferramentas estratégicas para a construção de laços emocionais e afetivos entre corredores e marcas. Para isso, observamos três corridas imersivas realizadas na cidade de São Paulo entre 2015 e 2017: a Star Wars Run 2016, a Marvel Run: Desafio Vingadores 2015 e a Disney Princess Magical Run 2017.
The Atlantic Forest
The Atlantic Forest is one of the 36 hotspots for biodiversity conservation worldwide. It is a unique, large biome (more than 3000 km in latitude; 2500 in longitude), marked by high biodiversity, high degree of endemic species and, at the same time, extremely threatened. Approximately 70% of the Brazilian population lives in the area of this biome, which makes the conflict between biodiversity conservation and the sustainability of the human population a relevant issue. This book aims to cover: 1) the historical characterization and geographic variation of the biome; 2) the distribution of the diversity of some relevant taxa; 3) the main threats to biodiversity, and 4) possible opportunities to ensure the biodiversity conservation, and the economic and social sustainability. Also, it is hoped that this book can be useful for those involved in the development of public policies aimed at the conservation of this important global biome.
Guidelines for reintroductions and other conservation translocations
"As the world's biodiversity faces the incessant threats of habitat loss, invasive species and climate change, there is an increasing need to consider more direct conservation interventions. Humans have moved organisms between sites for their own purposes for millennia, and this has yielded benefits for human kind, but in some cases has led to disastrous impacts. In response to this complex aspect of conservation management, the IUCN Species Survival Commission (SSC) Reintroduction Specialist Group (RSG) and Invasive Species Specialist Group (ISSG) have revised and published the IUCN 'Guidelines for Reintroductions and Other Conservation Translocations'"--Website.
Executive Functions in Psychiatric Disorders
Executive Functions comprise a range of neuropsychological processes related to intentional behavior and cognitive control. There are several theoretical models defining and explaining the concept of Executive Functions. Most of these models consider that the term Executive Functions encompasses cognitive process as working memory, cognitive flexibility, inhibitory control and other complex functions as planning, problem-solving and abstract reasoning. Other models argue that motivational and emotional functions, such as affective decision-making, reside under the concept of Executive Function. Much evidence supports how complex cognitive functions are related to the physiological activity o...
XXVI Brazilian Congress on Biomedical Engineering
This volume presents the proceedings of the Brazilian Congress on Biomedical Engineering (CBEB 2018). The conference was organised by the Brazilian Society on Biomedical Engineering (SBEB) and held in Armação de Buzios, Rio de Janeiro, Brazil from 21-25 October, 2018. Topics of the proceedings include these 11 tracks: • Bioengineering • Biomaterials, Tissue Engineering and Artificial Organs • Biomechanics and Rehabilitation • Biomedical Devices and Instrumentation • Biomedical Robotics, Assistive Technologies and Health Informatics • Clinical Engineering and Health Technology Assessment • Metrology, Standardization, Testing and Quality in Health • Biomedical Signal and Image Processing • Neural Engineering • Special Topics • Systems and Technologies for Therapy and Diagnosis
Pests and Vector-borne Diseases in the Livestock Industry
"How to control economically important vector-borne diseases? What are the best strategies to protect livestock from vector-borne diseases in a changing environment? How to evaluate and assess the acceptability, cost efficiency and cost benefit of the control and surveillance methods? The information in this book will help to answer these questions. It aims at presenting the latest information on vector-borne diseases affecting livestock worldwide, from state-of-the art interventions to the assessment of the impact of these control measures. This book is a valuable tool for entomologists and all those involved in pest and vector control."
Lagoa Santa Karst: Brazil's Iconic Karst Region
This book discusses the Lagoa Santa Karst, which has been internationally known since the pioneering studies of the Danish naturalist Peter Lund in the early 1800s. It covers the speleogenesis, geology, vegetation, fauna, hydrogeology, geomorphology, and anthropogenic use of the Lagoa Santa Karst and is the first English-language book on this major karst area. The area, which has been at the heart of the debate on the origin and age of human colonization in the Americas, is characterized by a classical and scenic karst landscape with limestone cliffs, karst lakes and karst plains, in addition to numerous solution dolines. More than 1,000 caves have been documented in the area, many with significant archeological and paleontological value. Despite its great importance, the Lagoa Santa Karst faces severe environmental threats due to limestone mining and the expansion of the metropolis of Belo Horizonte and its surrounding towns. The growing recognition of the area’s remarkable significance has led to increasing concern, and a number of protected areas have now been established, improving the conservation status of this landmark karst area.
