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Os fatores que influenciam as grávidas no processo de decisão de compra dos produtos da moda gestante: um estudo com grávidas que residem na cidade de Guarabira-PB
Autores: Levi Cadmiel Amaral da Costa, Ítalo José Bastos Guimarães A presente obra se propôs a identificar fatores que influenciam o comportamento de consumo de grávidas que residem na cidade de Guarabira-PB, com foco em produtos de vestuário desenvolvido para utilização no período gestacional. ISBN: 978-65-88285-28-2 (eBook) 978-65-88285-27-5 (brochura) DOI: 10.31560/pimentacultural/2020.282
O Quarto Paradigma
Publicado em parceria com a Microsoft Research, este livro apresenta pela primeira vez as pesquisas para a formulação do chamado Quarto Paradigma - uma nova metodologia de desenvolver ciência, baseada no uso intensivo de dados e na utilização de computação avançada para interpretar essas informações e criar novo conhecimento. Ao avaliar os novos campos de colaboração entre tecnologia e ciência, esta obra procura apontar tendências, além de inspirar uma nova geração de cientistas.
Applying E-Commerce in Business
This book provides an understanding of e-commerce by deconstructing it into its main constituents and explaining how they fit together. The objective is to introduce some consistency to the often contradictory views about e-commerce, bringing together different academic and management theories and frameworks into a coherent whole. It is written with a European perspective with examples that are drawn from around the globe, consistent with the nature of e-commerce. Visit the companion website This textbook gives an overview of e-commerce, relevant issues and frameworks. It looks at the foundations on which e-commerce is built - the technology. Managers and students of management must have an ...
Dear Mom
Greive strikes at the heart of the mother-child relationship inside "Dear Mom." Now this ode to mom-dom receives an update, featuring special hand-colored enhancements to the book's captivating black-and-white photographs, author-illustrated end papers, and a gilt-highlighted cover.
The Data Librarian’s Handbook
An insider’s guide to data librarianship packed full of practical examples and advice for any library and information professional learning to deal with data. Interest in data has been growing in recent years. Support for this peculiar class of digital information – its use, preservation and curation, and how to support researchers’ production and consumption of it in ever greater volumes to create new knowledge, is needed more than ever. Many librarians and information professionals are finding their working life is pulling them toward data support or research data management but lack the skills required. The Data Librarian’s Handbook, written by two data librarians with over 30 yea...
Programming the Mobile Web
Today's market for mobile apps goes beyond the iPhone to include BlackBerry, Nokia, Windows Phone, and smartphones powered by Android, webOS, and other platforms. If you're an experienced web developer, this book shows you how to build a standard app core that you can extend to work with specific devices. You'll learn the particulars and pitfalls of building mobile apps with HTML, CSS, and other standard web tools. You'll also explore platform variations, finicky mobile browsers, Ajax design patterns for mobile, and much more. Before you know it, you'll be able to create mashups using Web 2.0 APIs in apps for the App Store, App World, OVI Store, Android Market, and other online retailers. Le...
Managing Information Quality
What makes information useful? This seemingly simple and yet intriguing and complicated question is discussed in this book. It examines ways in which the quality of information can be improved in knowledge-intensive processes (such as on-line communication, strategy, product development, or consulting). Based on existing information quality literature, the book proposes a conceptual framework to manage information quality for knowledge-based content. It presents four proven principles to apply the framework to a variety of information products. Five in-depth company case studies show how information quality can be managed systematically. The book uses frequent diagrams and tables, as well as diagnostic questions and summary boxes to make its content actionable.
