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Cracking the CRM Code
COVID has changed the game for all of us. It has forcefully fast-forwarded everyone into a digital era. Now, we have no other choice but to adopt technology to run our businesses. Although small businesses are agile to adopt changes, sometimes adopting technology can be challenging. Three friends – Anubhav, Jagdeep and Irshad – are running different businesses of different sizes in various industries. One of them already bought and failed CRM and the others still thinking of buying one. Liladhar Shastri, their class-mate, guides them through this bumpy but exciting journey of making a decision and actually buying CRM, then implementing it, solving user adoption problems and growing their business with CRM. I am sure you will find answers on their journey. If you have not yet thought of implementing CRM or you are in the process of buying one or you have already purchased it and struggled, I am sure Cracking the CRM Code will help you. This book will be specifically useful for business owners, sales managers and sales team leaders. CRM sellers and consultants will find useful insights into customer behavior and their CRM buying process. It will help them sell better.
The Art of Maximizing Debt Collections
"Diving deep into the realm of debt collections, this comprehensive guide, titled (The Art of Maximizing Debt Collections - Digitization, Analytics, AI, Machine Learning, Performance Management), serves as an authoritative handbook on the evolving landscape of collections analytics, automation, and strategic performance measurement. From its compelling introduction, uncovering five processes revolutionizing debt collections, to its culmination in exploring cutting edge applications of AI, machine learning, and robotic assistance in collections, this book is a definitive road map for professionals navigating the intricate world of debt recovery. Spanning fifteen meticulously crafted chapters,...
Women and Sabarimala
Women and Sabarimala is an answer to the question “why aren’t women of menstrual age allowed to enter Sabarimala?” This book presents a never-before discussed perspective on the science behind the restrictions on women in the Sabarimala temple. Women and Sabarimala is a rare book and is written from a woman’s perspective, explaining the nature of the temple through India’s traditional knowledge systems, such as Ayurveda, Chakras, Tantra and Agama Shastra. At the same time, the author’s personal experiences simplify the understanding of these deep sciences, providing a glimpse into how temples impact the human physiology and, in particular, women’s menstrual cycles. This book will change the way Hindu temples, especially Sabarimala, are perceived and experienced.
Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance
Boost sales results by zeroing in on the metrics that matter most “Sales may be an art, but sales management is a science. Cracking the Sales Management Code reveals that science and gives practical steps to identify the metrics you must measure to manage toward success.” —Arthur Dorfman, National Vice President, SAP “Cracking the Sales Management Code is a must-read for anyone who wants to bring his or her sales management team into the 21st century.” —Mike Nathe, Senior Vice President, Essilor Laboratories of America “The authors correctly assert that the proliferation of management reporting has created a false sense of control for sales executives. Real control is derived f...
Questioneering
In a world where all the answers are known, value is created by understanding what questions to ask. Questioneering introduces a decision making model that enables leaders to discover high-value questions and execute high-value answers. The book is filled with usable frameworks to address your business issues and spark breakthrough innovation.
Customer Data Platforms
Master the hottest technology around to drive marketing success Marketers are faced with a stark and challenging dilemma: customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, Customer Data Platforms have come to the fore, offering companies a way to capture, unify, activate, and analyze customer data. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP so you can learn how to steer your firm toward the future of personalization. Over the years, many of us have built byzantine “st...
The The Art of CRM
This CRM masterclass gives you a proven approach to modern customer relationship management Key FeaturesProven techniques to architect CRM systems that perform well, that are built on time and on budget, and that deliver value for many yearsCombines technical knowledge and business experience to provide a powerful guide to CRM implementationCovers modern CRM opportunities and challenges including machine learning, cloud hosting, and GDPR complianceBook Description CRM systems have delivered huge value to organizations. This book shares proven and cutting-edge techniques to increase the power of CRM even further. In The Art of CRM, Max Fatouretchi shares his decades of experience building suc...
CRM For Dummies
Save time, save money, and grow your business with more effective CRM CRM For Dummies is the small business leader's guide to managing customer interactions. Customer relationship management is a critical part of any business, and it encompasses everything from business strategy and HR to sales, marketing, events, and more. Solutions exist for businesses of any size, but how do you know which one is right for you? What features do you need? Do you have the people and processes in place to get the most out of whichever one you choose? This book is designed to help business leaders better understand effective CRM and identify the right solution for their business—but it's about much more tha...
Small Is Big
What is the common thread in the following true-life experiences? A global technology giant discontinues 97 per cent of its products and builds its empire with only 3 per cent of them. TED Talks speakers choose one topic and inspire millions in less than eighteen minutes. A father adopts a three-day workweek to spend time with his daughters and pursue a passion. Such choices find people saying YES to the priorities that truly matter and NO to everything insignificant. Such choices are about embracing what is meaningful and removing the clutter. Such choices are about finding purpose and joy in the little things. This is the essence of Small Is Big, the universal source code behind fulfilment, productivity and extraordinary results. Allow this book to guide you with real examples, extensive research and hands-on Learning Accelerator exercises, revealing the philosophy's transformative potential. Implement a powerful blueprint and set the ball rolling for incredible changes in life and business. Embark on a journey to harness the power of the Small. Witness the Big results come your way! Come, join the movement.
Uplifting Service
Kaufman takes you on a journey into the new world of service. Learn how the world's leading companies have changed the game, and how you can successfully follow this path to an uplifting service transformation.
