Language: en
Pages: 50

Current and Future Perspectives of Ethnomathematics as a Program

Author(s): Milton Rosa, Ubiratan D’Ambrosio, Daniel Clark Orey, Lawrence Shirley, Wilfredo V. Alangui, Pedro Palhares, Maria Elena Gavarrete

Categories: Education

Type: Book
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Published: 2016-04-05
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Publisher: Springer

This survey on the modernity of ethnomathematics addresses numerous themes related to both ethnomathematics and mathematics education. It offers a broader view of mathematics, including ideas, procedures, concepts, processes, methods, and practices rooted in distinct cultural environments. In addition, by reflecting on the social and political dimensions of ethnomathematics, another important aspect of this research program is the development of innovative approaches for a dynamic and glocalized society. Ethnomathematics recognizes that members of different cultures develop unique mathematical techniques, methods, and explanations that allow for an alternative understanding and transformatio...

Language: en
Pages: 496

Creating Powerful Brands

Author(s): Leslie De Chernatony, Malcolm McDonald, Elaine Wallace

Categories: Business & Economics

Type: Book
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Published: 2011
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Publisher: Routledge

1st edition, 1992: Creating powerful brands : the strategic route to success in consumer, industrial and service markets.

Language: en
Pages: 299

Design Thinking for Food Well-Being

Author(s): Wided Batat

Categories: Business & Economics

Type: Book
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Published: 2021-01-06
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Publisher: Springer Nature

How can we design innovative food experiences that enhance food pleasure and consumer well-being? Through a wide variety of empirical, methodological, and theoretical contributions, which examine the art of designing innovative food experiences, this edited book explores the relationship between design thinking, food experience, and food well-being. While many aspects of food innovation are focused on products' features, in this book, design thinking follows an experiential perspective to create a new food innovation design logic that integrates two aspects: consumer food well-being and the experiential pleasure of food. It integrates a holistic perspective to understand how designing innovative food experiences, instead of food products, can promote healthy and pleasurable eating behaviors among consumers and help them achieve their food well-being. Invaluable for scholars, food industry professionals, design thinkers, students, and amateurs alike, this book will define the field of food innovation for years to come.

Language: en
Pages: 77

The Effects of Framing in Gamification

Author(s): Florian Brühlmann

Categories: Psychology

Type: Book
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Published: 2017-01-09
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Publisher: Springer

The author shows that – contradicting the findings of Lieberoth (2015) – simply framing an activity as a game does not increase intrinsic motivation of the participants in a difficult puzzle task. Moreover, for participants who failed at the puzzle, it does not make any difference in terms of intrinsic motivation whether it was framed as a task, a meaningful task, a game or a test of cognitive abilities. However, perceived value of the activity and satisfaction of the need for autonomy were identified as significant predictors for completing additional rounds of the task. This lends support for the importance of the voluntariness and meaningfulness of the task to keep people engaged in gamification.

Language: en
Pages: 196

Amateurs, Professionals, and Serious Leisure

Author(s): Robert A. Stebbins

Categories: Political Science

Type: Book
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Published: 1992
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Publisher: McGill-Queen's Press - MQUP

A synthesis of Stebbins' (sociology, U. of Calgary) previous published studies of professionals and dedicated amateurs in eight specific fields of entertainment, science, and sport. Having constructed a theoretical framework for behavior in each field, he presents a general theory of leisure. Annotation copyrighted by Book News, Inc., Portland, OR

Language: en
Pages: 410

The Deer and the Tiger

Author(s): George B. Schaller

Categories: Nature

Type: Book
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Published: 2009-10-15
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Publisher: University of Chicago Press

The Deer and the Tiger is Schaller's detailed account of the ecology and behavior of Bengal tigers and four species of the hoofed mammals on which they prey, based on his observations in India's Kanha National Park. "This book is a treasure house of biological information and it is also a delight to read. . . . Excellent phoographs accompany the text."—Robert K. Enders, American Scientist "The one book that has been my greatest source of inspiration is The Deer and the Tiger by George Schaller, based on the first ever scientific field study of the tiger. . . . This book is written by a scientist, but speaks from the heart. . . . It reveals startling information on feeding habitats, territorial behaviour, and the nuances that make up the language of the forest; you become totally immersed in the world of the tiger. . . . For all of us who work in tiger conservation, this book is the bible."—Valmik Thapar, BBC Wildlife

Language: en
Pages: 201

Growth, Physical Activity, and Motor Development in Prepubertal Children

Author(s): Toivo Jurimae, Jaak Jurimae

Categories: Medical

Type: Book
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Published: 2001-05-30
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Publisher: CRC Press

The tender period between childhood and adolescence is full of changes for young children. They are approaching the onset of sexual maturation, and because they are beginning their school careers, the possibilities for voluntary play and movement rapidly decrease while mental stress rapidly increases. It is very important that young children have a