Handbook of Research on Global Education and the Impact of Institutional Policies on Educational Technologies
  • Language: en
  • Pages: 466

Handbook of Research on Global Education and the Impact of Institutional Policies on Educational Technologies

  • Type: Book
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  • Published: 2021-11-12
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  • Publisher: IGI Global

Emerging technologies in education are dramatically reshaping the way we teach, learn, and create meaning—both formally and informally. The use of emerging technologies within educational contexts requires new methodological approaches to teaching, learning, and educational research. This leads educational technology developers, researchers, and practitioners to engage in the creation of diverse digital learning tools that can be used in a wide range of learning situations and scenarios. Ultimately, the goal of today's digital learning experiences includes situational experiences wherein learners and teachers symbiotically enroll in meaning-making processes. Discussion, critical reflection...

Practical Perspectives on Educational Theory and Game Development
  • Language: en
  • Pages: 269

Practical Perspectives on Educational Theory and Game Development

  • Type: Book
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  • Published: 2021-06-25
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  • Publisher: IGI Global

The video game market continues to increase, reaching millions of users on a variety of platforms and revealing how engaging and pervasive gaming can be. Games create engagement and offer both entertainment and a powerful way to understand and interact with the world. It is natural that educators see the potential of games as a learning tool that can support students who have difficulties learning and also reinvent it. Practical Perspectives on Educational Theory and Game Development is a critical scholarly resource that combines educational scenarios and game fundamentals in order to improve the way people learn and evolve. The book supports professionals with the creation of strategies for using gamification and game-based learning theory with effectiveness and measured results. Featuring a wide range of topics such as entrepreneurship, gamification, and traditional learning, this book is ideal for academicians, education professionals, curriculum designers, educational game developers, researchers, and students.

Handbook of Research on Global Perspectives on International Advertising
  • Language: en
  • Pages: 422

Handbook of Research on Global Perspectives on International Advertising

  • Type: Book
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  • Published: 2022-06-24
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  • Publisher: IGI Global

International advertising is an important discipline in social sciences studies and though many books and articles have been published surrounding international advertising, only a few of them contain information about the advertising industry related to specific international countries and regions. Additional consideration on how advertising is utilized across the world is vital to understand the current best practices, challenges, and opportunities in the marketing field. The Handbook of Research on Global Perspectives on International Advertising considers various perspectives on international advertising through global and local lenses and discusses strategies and tactics of advertising across the globe. Covering topics such as branding, political advertising, cultural features, and tourism advertising, this reference work is ideal for industry professionals, academicians, practitioners, researchers, scholars, instructors, and students.

Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices
  • Language: en
  • Pages: 620

Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices

  • Type: Book
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  • Published: 2022-06-24
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  • Publisher: IGI Global

Technology has brought many innovations and changes in experiential design and experiential products and services. The digital transformations brought about by technology have led to problem-solving, creative functioning, and unique improvements along with experiences. Human-digital experience interaction prevails in many areas of modern society, and in order to evaluate this interaction, a more balanced understanding of digital and experience processes is required. The Handbook of Research on Interdisciplinary Reflections of Contemporary Experiential Marketing Practices discusses innovative research on experiential marketing and evaluates the interdisciplinary reflections of practices from different perspectives. The book also explores how the concept of experience is developed, managed, and marketed according to current consumer needs and motivations. Covering critical topics such as experience economy and tourism experience management, this reference work is ideal for managers, marketers, hospitality professionals, academicians, practitioners, scholars, researchers, instructors, and students.

Creativity as Progressive Pedagogy: Examinations Into Culture, Performance, and Challenges
  • Language: en
  • Pages: 447

Creativity as Progressive Pedagogy: Examinations Into Culture, Performance, and Challenges

  • Type: Book
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  • Published: 2021-11-12
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  • Publisher: IGI Global

In every era, global progressive thinkers have used creativity as a means for cultural reformation and social justice in response to oppressive regimes. For example, theater, cartoons, social art, film, and other forms of representative arts have always been used as critical instigation to create agency or critical commentary on current affairs. In the education sector, teachers in schools often say one of two things: they are not creative or that they don't have the time to be creative given the curricular demands and administrative mandates that they are required to follow. Each day, educators are working to find exceptionally creative ways to engage their students with limited resources a...

Policies, Practices, and Protocols for the Implementation of Technology Into Language Learning
  • Language: en
  • Pages: 266

Policies, Practices, and Protocols for the Implementation of Technology Into Language Learning

  • Type: Book
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  • Published: 2021-11-19
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  • Publisher: IGI Global

Many research studies show that the use of technology inside and outside classrooms makes teaching and learning more engaging and motivating. Technology can provide learners with endless opportunities and can improve the learning experience, simplify access to educational resources, enhance autonomous learning, meet individual learning needs, and prepare the learners for future career success when using it to foster 21st-century skills. However, the range and number of technologies currently available can yield challenges for educators if they do not know how to effectively integrate them into their teaching pedagogy. Policies, Practices, and Protocols for the Implementation of Technology Into Language Learning discusses the skills necessary for successful technology use in education and examines technology tools that assist in teaching different languages with a focus on English as a Foreign Language (EFL). Covering a range of topics such as reading, writing, and integrated language skills, this book is ideal for instructors, policymakers, administrators, researchers, practitioners, academicians, and students.

Practical Peer-to-Peer Teaching and Learning on the Social Web
  • Language: en
  • Pages: 518

Practical Peer-to-Peer Teaching and Learning on the Social Web

  • Type: Book
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  • Published: 2021-11-19
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  • Publisher: IGI Global

On the Social Web, people share their enthusiasms and expertise on almost every topic, and based on this, learners can find resources created by individuals with varying expertise. Through this trend and the wide availability of video cameras and authoring tools, people are creating DIY resources and sharing their knowledge, skills, and abilities broadly. While these resources are increasing in availability, what has not been explored is the effectiveness of these resources, peer-to-peer teaching and learning, and how well this content prepares learners for professional roles. Practical Peer-to-Peer Teaching and Learning on the Social Web explores the efficacies of online teaching and learning with materials by peers and provides insights into what is made available for teaching and learning by the broad public. It also considers intended and unintended outcomes of open-shared learning online and discusses practical ethics in teaching and learning online. Covering topics such as learner roles and instructional design, it is ideal for teachers, instructional designers and developers, software developers, user interface designers, researchers, academicians, and students.

Handbook of Research on Consumer Behavior Change and Data Analytics in the Socio-Digital Era
  • Language: en
  • Pages: 484

Handbook of Research on Consumer Behavior Change and Data Analytics in the Socio-Digital Era

  • Type: Book
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  • Published: 2022-06-24
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  • Publisher: IGI Global

The emergence of new technologies within the industrial revolution has transformed businesses to a new socio-digital era. In this new era, businesses are concerned with collecting data on customer needs, behaviors, and preferences for driving effective customer engagement and product development, as well as for crucial decision making. However, the ever-shifting behaviors of consumers provide many challenges for businesses to pinpoint the wants and needs of their audience. The Handbook of Research on Consumer Behavior Change and Data Analytics in the Socio-Digital Era focuses on the concepts, theories, and analytical techniques to track consumer behavior change. It provides multidisciplinary...

Critical Perspectives on Diversity, Equity, and Inclusion in Marketing
  • Language: en
  • Pages: 369

Critical Perspectives on Diversity, Equity, and Inclusion in Marketing

  • Type: Book
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  • Published: 2022-05-20
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  • Publisher: IGI Global

Marketers have attracted criticism from advocates of marketing ethics for not giving equal attention to all consumers. In other contexts, other nomenclatures such as “less privileged” or “low-income consumers” are being used to describe consumers. However, a critical view of the scope of the disadvantaged consumers shows that it is beyond having limited income and encapsulates all forms of limitations that prevent full inclusion in marketplace opportunities. Critical Perspectives on Diversity, Equity, and inclusion in Marketing focuses on exploring diversity, equity, and inclusion in marketing as related to individuals, groups, organizations, and societies. It provides insight into consumption practices, diversity, inclusion, limitations, and their theoretical and practical implications. Covering topics such as ethnic identity negotiation, marketing implications, and consumer vulnerability, this premier reference source is an eclectic resource for business leaders and managers, marketers, sociologists, DEI professionals, libraries, students and educators of higher education, researchers, and academicians.

American Educational Research Association Annual Meeting Program
  • Language: en
  • Pages: 564

American Educational Research Association Annual Meeting Program

  • Type: Book
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  • Published: 2007
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  • Publisher: Unknown

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