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The main emphasis of this new book from Luigino Bruni is a praise of heterogeneity, arguing that society works when different people are able to cooperate in many different ways. The author engages in a novel approach to reciprocity looking at its different forms in society, from cautious or contractual interactions, to the reciprocity of friendshi
Bruni offers an authoritative and innovative look at the cultural and anthropological premises underlying contemporary market economies and their promises. He points out the need for balancing the increasing tendency toward isolation with the human need for relationships. Bruni proposes gratuitousness -- free and open reciprocity, quite different from altruism -- as a means of maximizing the benefits of the market without losing the joy that comes from putting relationships with others first.
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We must quickly learn how to live well in the world as it is today, including the realm of work. We need to learn a new vocabulary of economics and markets that is more suitable to understand the present world and that is likely to offer us the tools to act, and perhaps improve it as well.
This volume has a double purpose. First of all, it follows an Italian tradition of thought that began in the 15th and 16th centuries as Civic Humanism and continued up until the golden period of Italian Enlightenment as represented by the Schools of Milan and Naples. Its main contribution to the history of economic thought is its conception of the market as a place centered on the principle of reciprocity and civil virtues. This book explains why the civil approach to economics disappeared from cultural debates, scientific enquiries and the public arena at the end of the 18th century, only to surface again in more recent times. Secondly, the book draws attention to a new reading of the whole...
Max Weber laid the foundations for the meaning of ‘charisma’ in modern secular usage. This new volume argues for the importance of the ‘charismatic principle’ in history, economics and society. This volume brings together a number of contributors at the cross section between economics, theology, sociology and politics in order to set a research agenda for the following issues: What does it means to have a ‘charism’? How does it work in society? How might one distinguish a ‘charism’ from a talent? Are ‘charism’s given only to "special" people, or are they also present in ordinary people? Is a ‘charism’ necessarily associated with religion, or, is it, as we submit, poss...
This book is a welcome consolidation and extension of the recent expanding debates on happiness and economics. Happiness and economics, as a new field for research, is now of pivotal interest particularly to welfare economists and psychologists.
This book looks at the governance of values-based organizations (VBOs), which are organizations with a mission and identity based on ideals. Examples of VBOs include non-profit organizations, charities, NGOs, environmental, educational or cultural organizations, and social enterprises. The main objective of any VBO is to evolve and grow without losing its identity, which its survival is linked to in the medium and long terms. The focus of this book is the study of the relational and motivational dynamics during identity crisis, using critical mass models and Hirschman’s "exit and voice" framework. This book analyses the dynamics that arise in VBOs when the quality of the ideal deteriorates...
A discussion of the anthropological roots of the market, tracing its development using the history of ideas and cultures as well as simple game theory. In his analysis of market ethics Bruni calls for a reconsideration of some of the central tenets of modern political economy, and the need for a new spirit of capitalism.
Economists have long laboured under the misapprehension that all humans exist as rational beings that find happiness in maximizing their personal utility. This impressive volume presents an historical review of the evolution of economic thought, from economic philosophy to contemporary mathematical economics, and its critique of how the human and social dimensions of economics have been lost in this evolutionary process. Examining the crucial period in the late eighteenth century when economists such Smith and Genovesi tried to reconcile the classical tradition of Civil humanism emerging commercial society, this key book analyses the impact that the hedonist approach to economics had in removing the ethical conception of happiness. In addition, it focuses on the impact that J.S. Mill, Wicksteed and Pareto had in shifting methodological thinking away from an emphasis on civil happiness. Simply put, this book is essential reading for economists everywhere.