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Open Source Strategies for the Enterprise
So you're thinking of creating an open source community around your code? Here are some things you ought to know before you make your plans too firm. Community Types: There is no single "open source community." Rather, there are many groups of people gathered around many free software commons. Those gatherings are themselves of several different types; you really need to understand those differences. Payment at the Point of Value: Open source is of course free software. But the freedom you're finding brings you value varies depending on the role you play with respect to the software. "Free" doesn't mean the same to everyone. Open Core Is Bad For You: The "open core" business model is popular with VC-funded startup companies but does not deliver the core freedoms from which lasting business value for customers is derived. Transparency and Privacy: The key success factor in an open source community is the equality of all the participants. A strong community is characterized by high levels of transparency about the project coupled with strong respect for the privacy of the participants. Read why you should not impose your business model on anyone.
Best of TOC
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Big Data Now
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Entrepreneurial Journalism: How to Build What's Next for News
Launch yourself into the new news economy. The digital revolution that provides so many options for news consumers also means massive opportunity for journalists. The trick: see the disruption as an opening you can attack. Entrepreneurial Journalism will inspire you with what′s possible and show you the mechanics behind building a business. Working through eight clear and concise stages, you′ll explore the secrets of successful news startups (including how they′re making money) and learn how to be an upstart yourself, building an innovative and sustainable news business from scratch. Each chapter starts with a real entrepreneur′s experience, teasing out how savvy and opportunistic journalists found their way to success. Mark Briggs then helps you size up the market, harness technology, turn your idea into a product or service, explore revenue streams, estimate costs, and launch. "Build Your Business" action items at the end of each chapter get you thinking through each step of your business plan. Discover how traditional news organizations are evolving and innovating, where the jobs are today and where the new jobs will be tomorrow. Learn from the pioneers, and become one.
Data Jujitsu: The Art of Turning Data into Product
Acclaimed data scientist DJ Patil details a new approach to solving problems in Data Jujitsu. Learn how to use a problem's "weight" against itself to: Break down seemingly complex data problems into simplified parts Use alternative data analysis techniques to examine them Use human input, such as Mechanical Turk, and design tricks that enlist the help of your users to take short cuts around tough problems Learn more about the problems before starting on the solutions—and use the findings to solve them, or determine whether the problems are worth solving at all.
Along Came Google
An incisive history of the controversial Google Books project and the ongoing quest for a universal digital library Libraries have long talked about providing comprehensive access to information for everyone. But when Google announced in 2004 that it planned to digitize books to make the world's knowledge accessible to all, questions were raised about the roles and responsibilities of libraries, the rights of authors and publishers, and whether a powerful corporation should be the conveyor of such a fundamental public good. Along Came Google traces the history of Google's book digitization project and its implications for us today. Deanna Marcum and Roger Schonfeld draw on in-depth interview...
Best of TOC
2012 was quite a year for change in the publishing industry.Throughout the year we used the TOC community site (toc.oreilly.com)to provide insightful analysis of the latest industry developments.And since ours is a community site, the articles we publish aren'tjust from the TOC team; we also feature perspectives from many of thetop innovators and publishing experts. It wasn't easy, but we hand-picked the most noteworthy articles from2012 for inclusion in this Best of TOC collection. We think you'llagree that the more than 60 pieces featured here represent some of themost thought-provoking dialog from the past year. We've arranged thearticles by category, so whether you're most interested in marketing,revenue models, production or innovation in general you'll findsomething to get your creative juices flowing.
Journalism Next: A Practical Guide to Digital Reporting and Publishing, 2nd Edition
Do you want to help build what's next for journalism? Then jump into Mark Briggs' proven guide for leveraging digital technology to do better journalism. The media landscape changes with such ferocious speed that as soon as new technologies gain a foothold, older ones become obsolete. To keep ahead and abreast of these ever-evolving tools and techniques, Briggs offers practical and timely guidance for both the seasoned professional looking to get up to speed and the digital native looking to root their tech know-how in real journalistic principles. Learn how to effectively blog, crowdsource, use mobile applications, mine databases, and expertly capture audio and video to report with immediacy, cultivate community, and tell compelling stories. Journalism Next will improve digital literacy, fast. Briggs begins with the basics and then explores specialized skills in multimedia so you can better manage online communities and build an online audience. Journalism Next is a quick read and roadmap you'll reference time and time again. Dive into any chapter and start mastering a new skill right away. And for today's journalist, who can afford to waste any time?
