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Marketing Your Library's Electronic Resources
It’s often hard to juggle promoting a library’s e-resources effectively at the same time as building basic visibility within the community it serves. Useful for librarians at any type of institution, this How-To-Do-It Manual guides readers through every step of developing, implementing, and evaluating plans to market e-resources in an approachable and user-friendly way. Kennedy and LaGuardia show how front line librarians can improve awareness of under-utilized resources and increase demand for more of the same, thereby encouraging increased funding. Their book includes Four complete programs from both public and academic libraries A step-by-step organization guide, with a variety of feedback and assessment forms which can be used as models Numerous examples of well-executed plans and outcomes
Marketing Your Library's Electronic Resources
When front line librarians improve awareness of under-utilized resources, thereby increasing demand for more of the same, it can also encourage increased funding for the library. This book's flexible, step-by-step layout makes it an ideal resource for a wide range of learning styles, institutional environments, and levels of marketing experience.
Enhancing Library and Information Research Skills
Gain access to the latest and most savvy research techniques for academic librarians with this robust guidebook written by industry leaders involved in setting national standards for the Institute of Research Design for Librarianship. Staying on top of professional trends in academic library research can help turn any librarian into an expert researcher. This practitioner's guide arms librarians with the knowledge and skills needed to effectively conduct research to enhance professional practice and perform successful inquiries. It discusses current practices of academic librarians; details the process of successfully planning, implementing, and publishing a study; and provides professional ...
Enhancing Library and Information Research Skills
Gain access to the latest and most savvy research techniques for academic librarians with this robust guidebook written by industry leaders involved in setting national standards for the Institute of Research Design for Librarianship. Staying on top of professional trends in academic library research can help turn any librarian into an expert researcher. This practitioner's guide arms librarians with the knowledge and skills needed to effectively conduct research to enhance professional practice and perform successful inquiries. It discusses current practices of academic librarians; details the process of successfully planning, implementing, and publishing a study; and provides professional ...
Bridging Research and Library Practice
Bridging the gap between research and practice communities is more pertinent than ever because of the need for evidence in developing and evaluating library services and programs. The gap between research and library practice has been discussed in the library and information science (LIS) field for almost two decades. The issues range from limited transfer of ideas from research into practice to a lack of education in research methods for library practitioners. This book introduces new voices from international research and practice communities into the discussion and contributes to the debate about the research-practice divide. Education and continuing training in research methods from inte...
Electronic Resource Management in Libraries: Research and Practice
A pronounced move from print subscriptions to electronic resources in all types of libraries has fundamentally impacted the library and its users. With the influx of resources such as e-journals; e-books; index, abstract, and/or full-text databases; aggregated databases; and others, the shift to electronic resources is rapidly changing library operational and organizational procedures. Electronic Resource Management in Libraries: Research and Practice provides comprehensive coverage of the issues, methods, theories, and challenges connected with the provision of electronic resources in libraries, with emphasis on strategic planning, operational guidelines, and practices. This book primarily focuses on management practices of the life-cycle of commercially acquired electronic resources from selection and ordering to cataloging, Web presentation, user support, usage evaluation, and more.
Light and Lens
In the tumultuous, ever-shifting terrain of the digital age, this groundbreaking introductory book offers the strength and stability of the fundamental aesthetic and technical building blocks necessary to create visually stimulating and thought-provoking digitally based photographs.
Collection Development in the Digital Age
This topical edited collection is cross-sectoral and international in scope, drawing together the perspectives of practitioners and academics at the forefront of modern collection development. They explore how practitioners can take an active role influencing strategy in this new environment, draw on case studies that illustrate the key changes in context, and consider how collection development might evolve in the future. The collection is divided into four sections looking at the key themes: • The conceptual framework including a review of the literature • Trends in library supply such as outsourcing and managing suppliers • Trends in electronic resources including the open access movement and e-books • Making and keeping your collection effectively including engaging with the user-community and developing commercial skills. Readership: LIS students and all practitioners involved in collection development and management in academic, school, public, commercial and other special libraries.
Marketing Your Library's Electronic Resources
Marketing Your Library's Electronic Resources shows library and information professionals how todevelop strategic marketing plans to inform users how their library'se-resources can have an impact on their lives, from providing a trusted answerto a quick question to offering sage advice to inspire them through a long-termproject of their own design. Newly expanded and updated, thismanual demonstrates how to design and implement marketing plans that will helplibrarians save time, effort, and money while increasing the use of libraryresources. It shows readers how to construct marketing plans, from identifyingpurpose, its component parts, implementation, assessment, through to a guide tohow and...
