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Veering away from the usual tourist information, Discover Singaporeprovides an insight into the history and culture of the Lion City. Each of the entries is well researched and reveals little known facts and interesting nuggets that will appeal to both locals and visitors. For instance, did you know that the tombstone of Joseph Conrad's Lord Jim is supposed to be at Bidadari Cemetery in Upper Serangoon? Singapore is also known for its campaigns but before the advent of the Courtesy and Speak Mandarin campaigns, there was Stop at Two and Eat More Wheat! Read the book and find out what was the country's first public campaign and lots more. With specially commissioned photographs that capture the essence of the text, the reader will be thrilled and fascinated by interesting and little known facts about Singapore!
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Learn how to invest your money in the simplest possible way! Whether you are an investment veteran or wondering how to get started, you will find sensible advice about where you should invest your money in this comprehensive book.
Without nation branding, there would be no Singapore. Reputation is precious. Top talent and hot money gravitate only to the most attractive, respected nations. For a country as small and as young as Singapore, its brand is its most valuable asset. Singapore’s stunning ascent from Third World to First World in a matter of 30 years was spearheaded by a concerted, closely-coordinated programme of nation branding. Brand Singapore helped to attract the investments, business, trade, tourism and talented human resources that are the lifeblood of a successful nation. Today, the city-state is known internationally as a dynamic, safe, corruption-free place to do business, a Garden City, and increasingly, a vibrant city of culture and the arts. In global surveys of quality of life, Singapore regularly tops the charts. How did Singapore create this country brand, cultivate and guard it, sell it to its “shareholders”, and make it known to the world? Drawing on two decades in the nation branding game, Koh Buck Song offers an illuminating inside look at – and candid critique of – a country brand that is as rich in resource as it is potent with promise.
Enjoy the authentic flavours of many of Asia's classic noodle dishes with this bumper collection of more than 150 recipes from Cambodia, India, Japan, Korea, Laos, Malaysia, Myanmar, Nepal, Singapore, Thailand, The Philippines and Vietnam. From crisp-fried and stir-fried noodles to noodles in gravy or soup, served hot or cold, noodle lovers will be delighted at the seemingly endless variety of noodle dishes offered in this exhaustive volume.
Tempt- Cupcakes to Excitebrings to mind fun and colourful little cakes in attractive cases with beautiful toppings. In this book, Betty Saw, Malaysia's favourite food columnist, presents a decadent serving of 75 recipes. Illustrated with bright and cheerful photographs that tease the senses, the recipes are simple to make and use tantalising ingredients from chocolate to blueberries to ginger and coffee. A must for entertaining during afternoon teas and family gatherings.