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Featuring state-of-the-art research from leading academics in technology and organization studies, this timely Research Handbook provides a comprehensive overview of how AI becomes embedded in decision making in organizations, from the initial considerations when implementing AI to the use of such solutions in strategic decision making.
Being a Successful Interpreter: Adding Value and Delivering Excellence is a practice-oriented guide on the future of interpreting and the ways in which interpreters can adjust their business and professional practices for the changing market. The book considers how globalisation and human migration have brought interpreting to the forefront and the subsequent need for interpreters to serve a more diverse client base in more varied contexts. At its core is the view that interpreters must move from the traditional impartial and distant approach to become committed to adding value for their clients. Features include: Interviews with leading interpreting experts such as Valeria Aliperta, Judy an...
Thinking Italian Translation is an indispensable course for students who want to develop their Italian to English translation skills. This new edition includes: up-to-date examples and new source texts from a variety of genres, from journalistic to technical. a brand new section on professionalism and the translation market The course is practical, addressing key issues for translators such as cultural differences, genre, and revision and editing. At the same time, it clearly defines translation theories. Thinking Italian Translation is key reading for advanced students wishing to perfect their language skills or considering a career in translation.
A cutting-edge exploration of the digitalization of ID from a data justice perspective, exploring the global injustices this process creates and contributes to – and how we can resist and undo them.
As liaison librarianship has evolved from a collections-centric to an engagement-centric model, liaisons have had to grapple with new and evolving competencies and skills that are focused on how to engage with diverse constituencies and stakeholders. But what does that mean practically? Liaison Engagement Success: A Practical Guide for Librarians will answer that question for academic liaison librarians, whether they are new to the profession or new to the liaison role. It offer specific proven strategies for engaging with user communities. Every community is different, and a liaison who takes up the tasks of engagement will need to be committed to building relationships, being flexible, and...
This multidisciplinary volume offers a systematic analysis of translation and interpreting as a means of guaranteeing equality under the law as well as global perspectives in legal translation and interpreting contexts. It offers insights into new research on • language policies and linguistic rights in multilingual communities • the role of the interpreter • accreditation of legal translators and interpreters • translator and interpreter education in multiple countries and • approaches to terms and tools for legal settings. The authors explore familiar problems with a view to developing new approaches to language justice by learning from researchers, trainers, practitioners and po...
Wonder how other freelance translators market their businesses? Effective marketing - of yourself, of your business - can help you reach the next level of success. The ideas and tools explored in this book have produced positive results for translators at every stage in the game and they will for you too. Each section of this book is adapted from a podcast interview with an established translator or other professional. I started my website and podcast Marketing Tips for Translators to connect with and share information the international translation community. We have many issues and concerns in common and the podcast is a meeting ground of sorts for those of us who spend a lot of time alone ...
How do you persuade someone to buy from you just by writing to them? What does effective copywriting look like – and sound like? Write to Sell has the answers! Read this book and you’ll learn: The confidence and skills to write better copy New ways to gain readers’ attention, respect and trust Hints and tips on turning selling skills into copywriting skills Simple techniques to improve the readability of your copy The impact of design and layout on copywriting The meaning of good written English – the rules you must follow, the rules you can safely ignore
A must-have for high-aiming translatorsTess Whitty's 'Marketing Cookbook For Translators' is a simple and easy to follow guide that ensures any translator reading it will not get lost in the crowd. Whitty, herself a translator, shares over ten years of her experience, where she rose from being just-another-one to a renowned successful translator with a thriving business.The book, written in a friendly "cookbook" manner explores various aspects of marketing like "pantry", the basic assessment of requirements; "appetizers", where she lays stress on the ways to plan marketing; "main course", where the big guns come out: finding clients and winning over them, and retaining the existing ones with...