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Supply Chain Management
The popularity of Supply Chain Management in theory and practice is still increasing. This book provides a unique overview of current research trends and practices in the field from European scholars.
The War Above the Trees
The war as seen through the eyes of a helicopter crew member. What it was like to be on the work horse of the Vietnam War.
Confessions of the Pricing Man
The world’s foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part with their money or their time. Price is the place where value and money meet. From the global release of the latest electronic gadget to the bewildering gyrations of oil futures to markdowns at the bargain store, price is the most powerful and pervasive economic force in our day-to-day lives and one of the least understood. The recipe for successful pricing often sounds like an exotic cocktail, wit...
Centrality in Strategic Transportation Network Design
Efficient and effective transportation networks are backbones to modern societies. Methodologically, their design has mainly been driven by optimization approaches oftentimes with a strong cost focus. Their strategic planning, however, should go beyond detailed cost analysis and identify other key decision drivers. Transportation network centrality describes the appearance of a network; hence is crucial for network design. Anne Paul develops a strategic approach to transportation network design by conceptualizing transportation network centrality and relating it to the performance and quality of transportation networks. Consequently, the concept of network centrality serves to support decisions in strategic network design. A practical implementation of this approach is provided, demonstrating its feasibility. Potential readers include scholars and practitioners from logistics, supply chain management, and operational research with an interest in strategic transportation network design.
Sustainable and Efficient Transport
The EU Commission has set the goal of facilitating a competitive transport system, increasing mobility and supporting growth while simultaneously reaching a target of 60 per cent emissions reductions by 2050. In light of past performance and estimated development, the target will not be reached without further behavioural change in the transport sector. This interdisciplinary book examines how such a behavioural shift can be achieved by various organizational and legal means, focusing primarily on the European Union and its specific policies related to greening transport.
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The Design of Alliance Governance Systems
Strategic alliances have emerged as an important element of firms' strategies. Following suit, research on alliances has blossomed, concentrating on the various forms alliances take, the reasons of their existence, and increasingly embracing questions of alliance management and governance tasks. However, most contributions which address the alliance governance problem are yet rather vague and selective in their conception of alliance governance structures as well as the factors which influence their suitability. The aim of this book is to further advance our understanding of alliance governance and to provide recommendations on the problem of alliance governance design. Following the configu...
The Genesis of the Symbolic
Ernst Cassirer’s philosophy of culture has been much discussed in recent years. However, it remains unclear how it evolved from his older theory of knowledge. This study deals with this question on the basis of Cassirer’s ‘disposition’ of a ‘philosophy of the symbolic’, reconstructed here for the first time. This text shows that the ‘symbolic’ refers to culture as a whole and to its inherent diversity. Therefore, ‘the symbolic’ includes the relationship between the general transcendental conditions of culture and its empirical specificities in language and languages, art and the arts, myth and myths, science and disciplines. Cassirer does not comprehend this empirical and...
