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House of Lies
In the bestselling tradition of Liar's Poker comes a devastatingly accurate and darkly hilarious behind-the-scenes look at the wonderful world of management consulting. Once upon a time in Corporate America there was a group of men and women who were paid huge fees to tell organizations what they were doing wrong and how to improve themselves. These men and women promised everything and delivered nothing, said they were experts when they were not, sometimes ruined careers, and at best, only wasted time, energy, and huge sums of money. They called themselves Management Consultants…. Welcome to the world of Martin Kihn, a former standup comic and Emmy® Award-nominated television writer who decided to “go straight” and earn his MBA at a prestigious Ivy League university. In HOUSE OF LIES, he brazenly chronicles his first two years as a newly-minted management consultant: featuring his struggles with erroneous advice, absurd arrogance, and bloody power struggles. Hey, it’s all in a day’s work— and it pays really well!
Customer Data Platforms
Master the hottest technology around to drive marketing success Marketers are faced with a stark and challenging dilemma: customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen. As a solution to this problem, Customer Data Platforms have come to the fore, offering companies a way to capture, unify, activate, and analyze customer data. CDPs are the hottest marketing technology around today, but are they worthy of the hype? Customer Data Platforms takes a deep dive into everything CDP so you can learn how to steer your firm toward the future of personalization. Over the years, many of us have built byzantine “st...
Bad Dog
(A true story.) Meet Hola. She’s a nightmare, but it’s not her fault if she tackles strangers and chews on furniture, or if she runs after buses and fried chicken containers and drug dealers. No one ever told her not to. Worse yet, she scares her family. Hola may be the most beautiful Bernese mountain dog in the world, but she’s never been trained. At least not by anyone who knew what he was doing. Hola’s supposed master, Marty, is a high-functioning alcoholic. A TV writer turned management consultant, Marty’s in debt and out of shape; he’s about to lose his job, and one day he emerges from a haze of peach-flavored vodka to find he’s on the verge of losing his wife, Gloria, too...
Asshole
Presents a programme for assholism, which includes: essential body language; workplace etiquette; diet and exercise; relationships; and, feelings.
Asshole
Explains how success in life can be achieved by being mean, selfish, and disrespectful to others, using humorous anecdotes from the author's life as a guide.
Data Driven: Harnessing Data and AI to Reinvent Customer Engagement
Axiom Business Book Award Silver Medalist in Business TechnologyThe indispensable guide to data-powered marketing from the team behind the data management platform that helps fuel Salesforce―the #1 customer relationship management (CRM) company in the worldA tectonic shift in the practice of marketing is underway. Digital technology, social media, and e-commerce have radically changed the way consumers access information, order products, and shop for services. Using the latest technologies―cloud, mobile, social, internet of things (IoT), and artificial intelligence (AI)―we have more data about consumers and their needs, wants, and affinities than ever before. Data Driven will show you ...
Welcome to Groove House
Lock up your grandmothers! . . . When rock’s former biggest rebel loses everything, he’s forced to call in favors from all the rock star royalty whom he’d burned his entire career. With a trashed comeback tour, creditors on his ass, no record deal, a health issue he doesn’t even know how to spell, and nothing but a few bucks from the sale of his last guitar, Mike Mays is destitute for the first time in his rock star life. He’s forced to crash his estranged, uptight daughter’s tidy world, and when she kicks him out, to couch-surf halfway around the world at a ragtag farmhouse in Tuscany called Groove House—home to a pack of aging ex-rock stars, who aren’t thrilled to see him. Mike creates chaos at every turn, bulldozing everyone in his path. His raunchy offstage antics snagged headlines back in the ’70s and ’80s, but can the aging bad boy bluff his way out of his worst bungle yet and actually stage a comeback?
The World's Newest Profession
In The World's Newest Profession Christopher McKenna offers a history of management consulting in the twentieth century. Although management consulting may not yet be a recognized profession, the leading consulting firms have been advising and reshaping the largest organizations in the world since the 1920s. This groundbreaking study details how the elite consulting firms, including McKinsey & Company and Booz Allen & Hamilton, expanded after US regulatory changes during the 1930s, how they changed giant corporations, nonprofits, and the state during the 1950s, and why consultants became so influential in the global economy after 1960. As they grew in number, consultants would introduce organizations to 'corporate culture' and 'decentralization' but they faced vilification for their role in the Enron crisis and for legitimating corporate blunders. Through detailed case studies based on unprecedented access to internal files and personal interviews, The World's Newest Profession explores how management consultants came to be so influential within our culture and explains exactly what consultants really do in the global economy.
Horror Show
A Bram Stoker Award finalist for Best First Novel: This endlessly inventive thriller pays homage to 1950s Hollywood horror films—with a demonic twist Schlock horror director Landis Woodley lives in a decaying mansion in the Hollywood Hills. When he abandoned the movie business—after being reduced to filming skin flicks and peep shows—he also left a laundry list of enemies, including the IRS. But avid fan Clint Stockbern is determined to write a piece on the alcoholic recluse for Monster magazine. Woodley agrees to the interview—for $600 in cash. As the tape recorder starts rolling, Stockbern travels back in time with Woodley. He hears recollections of Attack of the Haunted Saucer, th...
The Dog Lived (and So Will I)
Recounts the author's journey nursing her adopted beagle Seamus through his cancer treatment as she learned to deal with medical situations, unknowingly preparing herself for her own later triple-negative breast cancer diagnosis.
