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The small BIG
At some point today you will have to influence or persuade someone - perhaps ask a colleague a favour, negotiate with a contractor or get your spouse to put out the recycling. In The small BIG, three heavyweights from the world of persuasion science and practice - Steve Martin, Noah Goldstein and Robert Cialdini - describe how, in today's information-overloaded world, it is now the smallest changes that lead to the biggest differences in results. Offering deceptively simple suggestions and explaining the extensive scientific research behind them, the small BIG presents over fifty small changes - from the little adjustments that make meetings more effective to the costless alteration to correspondence that saved a government millions. the small BIG is full of surprising, powerful - and above all, tiny - changes that could mean the difference between failure and success.
Small Data
The New York Times Bestseller named one of the "Most Important Books of 2016" by Inc, and a Forbes 2016 "Must Read Business Book" 'If you love 'Bones' and 'CSI', this book is your kind of candy' Paco Underhill, author of Why We Buy 'Martin's best book to date. A personal, intuitive, powerful way to look at making an impact with your work' Seth Godin, author of Purple Cow Martin Lindstrom, one of Time Magazine's 100 Most Influential People in The World and a modern-day Sherlock Holmes, harnesses the power of "small data" in his quest to discover the next big thing. In an era where many believe Big Data has rendered human perception and observation 'old-school' or passé, Martin Lindstrom show...
Bulletin
None
Journal
Some vols. have appendices consisting of reports of various state offices.
Memoirs
None
Small World
At first, they put Konrad's absentmindedness down to an immoderate fondness for alcohol. For years he had been a benign parasite on the Koch family, first as the childhood playmate of Thomas, heir to the Koch family fortune, later as caretaker of the Koch family holiday villa on Corfu. And they, in their turn, had used him as the mood took them. But when the villa burns down because of Konrad's forgetfulness, Elvira Senn, the matriarch of the Koch family, puts him on a strict regime. No longer allowed his daily tipple, Konrad recovers and even falls in love again. But then his condition deteriorates. He can't find his way out of the supermarket, let alone his way home. Soon Konrad doesn't even recognise his new lover. Alzheimer's has taken hold. As Konrad loses his present he regains his distant past, and this is what Elvira fears the most. As they watch and wait for him to rewind to the crucial moment, his life is in danger from far more than the debilitating disease... A gripping psychological thriller, Small World depicts a man with a void in his soul whose only salvation lies buried deep within himself.
Small Boats, Weak States, Dirty Money
Murphy suggests that maritime terrorism, although only a low-level threat currently, has the potential to spread and become more effective in the event of political change on land. Before this can happen, however, maritime terrorists and insurgents will have to overcome significant operational and technical problems. Above all, they must find a means of triggering a level of fear stemming from atrocities committed at sea similar to that resulting from attacks perpetrated on land if they are to achieve their political objectives.
Martin Luther: A Very Short Introduction
This superb short introduction to Martin Luther, written by a leading authority on Luther and the Reformation, presents this pivotal figure as historians now see him. The author explains the religious reformation and Luther's importance without ignoring the political and cultural forces, like princely power and Islam, which led the reformation down paths Luther could neither foresee nor influence. The book pays tribute to Luther's genius but also recognizes the self-righteous attitude that alienated contemporaries.
