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Doing business internationally requires understanding not only other languages, but even more so the business practices and cultures of other countries. In the case of Brazilians working with Americans, a fundamental difference for all parties to understand is that Brazilian business culture is based on developing personal relationships between business partners, while American businesspeople often prefer to get down to hard "facts and figures" quickly, with fewer personal preliminaries. Negotiating such differences is crucial to creating successful business relationships between the two countries, and this book is designed to help businesspeople do just that. Brazilians Working With America...
The status of LSP (Languages for Specialised Purposes) in the contemporary socio-cultural context is an ongoing central issue of scholarly debate. Specialised Languages in the Global Village examines the impact of globalisation on intercultural communication within specialised communities of practice. The contributions to the volume provide linguistically and pedagogically-informed discussion on modes of communication practice in professional and institutional domains, frames of social action and the construction of professional identities. The contributors also address issues of languages and social entrepreneurship, and the acquisition and development of linguistic/cultural competence in f...
Josiah Ferguson (ca. 1725-1803), was born in Belfast, County Down, Ireland. He died in Fayette County, Kentucky. His son, William (1754-1839), a Revolutionary War soldier, married Catherine Lemaster in 1783. William and his brothers, Joseph and Robert, came to Pennsylvania in 1771 and then moved to North Carolina and Kentucky. William died in Morgan County, Kentucky. Descendants lived in Kentucky, Missouri, Ohio, Texas, and elsewhere.
Doing business internationally requires understanding not only other languages, but even more so the business practices and cultures of other countries. In the case of Brazilians working with Americans, a fundamental difference for all parties to understand is that Brazilian business culture is based on developing personal relationships between business partners, while American businesspeople often prefer to get down to hard "facts and figures" quickly, with fewer personal preliminaries. Negotiating such differences is crucial to creating successful business relationships between the two countries, and this book is designed to help businesspeople do just that. Brazilians Working With America...
Includes "Bibliographical section".
In the United States today there is lively discussion, both among educators and employers, about the best way to prepare students with high-level language and cross-cultural communication proficiency that will serve them both professionally and personally in the global environment of the twenty-first century. At the same time, courses in business language and medical language have become more popular among students. Language for Specific Purposes (LSP), which encompasses these kinds of courses, responds to this discussion and provides curricular models for language programs that build practical language skills specific to a profession or field. Contributions in the book reinforce those models with national survey results, demonstrating the demand for and benefits of LSP instruction. With ten original research-based chapters, this volume will be of interest to high school and university language educators, program directors, linguists, and anyone looking to design LSP courses or programs in any world language.