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The Effortless Experience
A new breakthrough idea about how to win customer loyalty from Matthew Dixon, the bestselling author of The Challenger Sale Everyone knows that the best way to create customer loyalty is with service so good, so over the top, that it surprises and delights. But what if everyone is wrong? In their acclaimed bestseller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted longstanding myths about sales. Now they've turned to a new vital business subject - customer loyalty - with a book that turns conventional wisdom on its head. Companies devote untold time and resources trying to dazzle customers. Yet CEB's careful research proves that is wildly overrated: loyalty has a lot more...
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Sedimentology of Aqueous Systems
Sediments in aqueous systems are of increasing interest to academics, researchers, practitioners and stakeholders around the world. This book not only covers the characteristics of the sediments themselves, but also their physico-chemical impact on aquatic habitats and subsequent management implications. There is a strong focus on methods and instrumentation for collecting data and monitoring of environmental sediment quality and as a result, a wide range of environments are considered - from urban areas to freshwater estuaries and marine ecosystems. The chapters have been written by international specialists in the field, ensuring a good breadth of examples, experiences and case studies throughout. This book will appeal to a broad spectrum of interests from geographers, to engineers and environmental scientists, and at undergraduate to post graduate and academic researcher levels.
Apostolic Succession in the Restoration
This unique chronology of the history of the Church of Jesus Christ of Latter-day Saints follows the Lord's chosen representatives as they were called and released as members of the Quarum of the Twelve Apostles. Beginning with Joseph Smith's ordination in 1829 to the present day, the life of every man who has served in these presiding quorums is illustrated in the brief narratives of this informative and well-written volume. ; ; Now is the perfect time to learn the gospel with your family and discover the humble beginnings of the Lord's Church in these latter days. This work honors the noble men who sacrificed their time and talents to unselfishly serve those around them. It is an excelllent reference for anyone looking to study Church history and the apostolic governing bodies of the Church.; ; Understand the order of succession to the presidency and see firsthand the challenges these quorums faced as they learned "line upon line" the Lord's will in fulfilling their sacred callings.
The Challenger Sale
Shares the secret to sales success: don't just build relationships with customers. This title argues that classic relationship-building is the wrong approach.
Cationic Polymers in Regenerative Medicine
The unique physico-chemical properties of cationic polymers and their ability to be easily modified make them attractive for many biological applications. As a result there is a vast amount of research focussed on designing novel natural or synthetic cationic polymers with specific biological functionality. Cationic Polymers in Regenerative Medicine brings together the expertise of leading experts in the field to provide a comprehensive overview of the recent advances in cationic polymer synthesis, modification and the design of biomaterials with different structures for therapeutic applications. Chapters cover recent developments in novel cationic polymer based systems including poly(L-lysi...
Isaiah's Christ in Matthew's Gospel
Matthew's Jesus is typically described as the humble, compassionate messiah. This 2002 book argues that this is, however, only half the story. Matthew's theologically rich quotation of Isaiah 42.1–4, traditionally considered one of the four servant songs, underscores that manifest in Jesus' powerful message and deeds, particularly his healings and inclusion of the marginalized, is the justice that was thought to accompany the arrival of the kingdom of God. The study explores modifications to the text-form of the Isaianic citations, their relationship to the surrounding context, and the rhetorical force of the final form. It argues that the quotations are bi-referential, functioning on both a narrative and theological level, and also explores the issues surrounding the troublesome 'extraneous' content. It arrives at the conclusion that this citation was central to Matthew's understanding of Jesus' life and mission. All totalled, this study offers a refreshing exploration of Matthew's high, ethical Christology.
Reconsidering Longfellow
Reconsidering Longfellow is the first collection of scholarly essays in several decades devoted entirely to the work and afterlife of the most popular and widely read writer in American literature. The essays, written by a new generation of Longfellow scholars, cover the entire range of Longfellow’s work, from the early poetry to the wildly successful epics of his middle period (Evangeline, The Song of Hiawatha) to his Chaucerian collection of stories published after the Civil War, Tales of a Wayside Inn. Separate contributions discuss Longfellow’s financial dealings, his preoccupation with his children, and his interest in the visual arts, as well as the tremendous role his poetry did and will once again play in American literature classrooms in the U.S. All essays were written specifically for the volume. Many of them rely on unpublished archival sources from the Longfellow collections at the Longfellow House-George Washington National Historic Site and at Houghton Library in Cambridge, Massachusetts.
