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Some people are cleverer than others, but how and why do people differ in their thinking powers? Drawing on the latest psychological data Ian Deary considers some of our most burning questions about intelligence, such as how genes, environment, age, or gender can affect our intelligence. He also asks whether intelligence is increasing.
Simon Blackburn tackles the major moral questions surrounding birth, death, happiness, desire, and freedom, and considers how we should think about the meaning of life. This new edition highlights the importance of an understanding of approaches to ethics and its foundations, and how this relates to our modern world of eroding trust.
The nature of the virtues has a long tradition of thought, from Aristotle to Thomas Aquinas. This book considers the virtues in various cultural, religious, and philosophical contexts. Examining the key virtues, and some of the vices, it explores the cultivation of the virtues as an alternative way of moral thinking.
The nature of politics in Britain is being questioned as never before, with Brexit throwing both party and national politics into turmoil. Here, Tony Wright provides the essential context for current debates about the state of British politics, identifying key characteristics of its history and ideas which influence the current political landscape.
Despite the fascination with psychopaths in film, TV, and novels, psychopathy remains widely misunderstood. Most psychopaths are not murderers; most violent criminals are not psychopaths. Separating myth from fact, Essi Viding explores how we identify psychopaths, why they behave and develop the way they do, and whether treatment is possible.
This book outlines the nature of contemporary marketing, considering how marketers function as an interface between customers and organisations. As globalisation creates increasing challenges to established marketing practices it shows how marketing efforts need to adapt continuously to allow an organisation to reach its intended market.
Jim Fraser explains the forensic techniques used in the investigation of crime, such as DNA profiling, toxicology, trace evidence, digital forensics, fingerprints, and crime scene management, and how forensic scientists work alongside criminal investigators and lawyers.
Matthew Cobb explores the sense of smell - its complex evolutionary history, and its many functions in a wide variety of animals, including humans. He describes the latest scientific research into this remarkable faculty, involving the brain as much as the nose, and reveals surprising insights into animal and human life.
Physics encompasses all levels of nature from the subatomic to the cosmic, and underlies much of the technology around us. From modern quantum mechanics to cosmology, digital electronics, and energy production, this book discusses why physics is worth doing and how physicists do it.
Systems biology utilises new computational tools to analyse biological processes on an extraordinary scale. We can now study complex biological phenomena within their natural contexts, applying a holistic, systems-based approach. This book explores what this interdisciplinary field is about, and how it will affect our understanding of life.