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Essentials of Hypnosis
Essentials of Hypnosis Second Edition provides a warm and rich introduction to the fascinating field of hypnosis by one of its leading experts. Readers may be surprised to discover that some of the most important methods in modern integrative health care have a foundation in hypnosis, and that modern neuroscience is regularly learning new things about brain functioning from brain scanning studies of hypnotized individuals. The emphasis in Essentials of Hypnosis Second Edition is on the use of hypnosis as an effective tool of treatment. Thus, readers will enjoy and benefit from the wealth of clinical insights and helpful hints Dr. Yapko offers for the skilled use of hypnotic principles and methods. The essentials of this dynamic field are well captured in this practical volume
Milton H Erickson
`Zeig and Munion have provided us with a lucid insight into the life and work of a 20th century giant, and it is a book ful of human warmth and humour. I congratulate you who still have the adventure of exploring Milton H Erickson's story ahead of you' - Hypnos `This new offering on Erickson does not set out to uncover new ground, but more to introduce one to Erickson (and the cases are so extraoridinary they are worth repeating anyway). It does this in a number of easy to read sections, that gives a coherence, but the structure seems to filter out some of the magic of Erickson's uncommon mind' - New Therapist `This book is an easily accessible primer for those who are new
Deep Frying
Since the first edition of Deep Frying was published in 1996, there have been many changes to the U.S. Dietary Guidelines and nutritional labeling laws, and improvements in frying technology and practices have made a significant impact on the industry. This book will cover everything you need to know to create fat and oil ingredients that are nutritious, uniquely palatable and satisfying. Focuses heavily on the physical characteristics of oils during frying, including odor and flavor components and oxidized sterols Includes practical information on the dynamics of frying from many perspectives including foodservice and industrial Addresses regulatory issues, environmental concerns, and nutritional aspects
How Reason Almost Lost Its Mind
In the United States at the height of the Cold War, roughly between the end of World War II and the early 1980s, a new project of redefining rationality commanded the attention of sharp minds, powerful politicians, wealthy foundations, and top military brass. Its home was the human sciences—psychology, sociology, political science, and economics, among others—and its participants enlisted in an intellectual campaign to figure out what rationality should mean and how it could be deployed. How Reason Almost Lost Its Mind brings to life the people—Herbert Simon, Oskar Morgenstern, Herman Kahn, Anatol Rapoport, Thomas Schelling, and many others—and places, including the RAND Corporation,...
Trancework
"The fourth edition of Michael Yapko's classic text, Trancework, continues to be the comprehensive guide for learning the fundamental skills of clinical hypnosis. This new edition not only accommodates new studies and topics that have attained a level of importance worthy of their inclusion, but also contains five new chapters on topics such as mind-body therapy, positive psychology, and pediatric hypnosis"--
