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Ultimate Guide to Google AdWords
  • Language: en
  • Pages: 326

Ultimate Guide to Google AdWords

Covering the latest breaking news in Google AdWords, the fifth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google AdWord’s Express, Google’s Product Listing Ads, and the introduction to Google’s Universal Analytics. Nuances in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Updates specific to this edition include: Powerful bidding strategies using remarketing lists for search ads New ad extension features Automation capabilities using AdWords scripts Bonus Online Content that includes links to dozens of resources and tutorials covering: registering a domain name, setting up a website,...

British Bus Garages
  • Language: en
  • Pages: 188

British Bus Garages

Fascinating unpublished shots of the UK's extensive network of bus depots. Bus garages, or depots if that is your preferred nomenclature, come in all shapes and sizes.

British-Built Buses Abroad in the 1980s
  • Language: en
  • Pages: 193

British-Built Buses Abroad in the 1980s

Previously unpublished images of British buses in Canada, Macau, India South Africa, Portugal and Hong Kong.

The Sketchnote Handbook
  • Language: en
  • Pages: 205

The Sketchnote Handbook

Presents a guide to creating illustrated meeting notes which diagram important ideas and people, with tips on drawing techniques.

North-West Half-cab Buses
  • Language: en
  • Pages: 191

North-West Half-cab Buses

A lavishly illustrated celebration of half-cab buses in north-west England. A fascinating period in the region’s transport history.

Ribble Motor Services
  • Language: en
  • Pages: 188

Ribble Motor Services

This nostalgic collection of rare and previously unpublished images celebrates the fleet of this iconic much-loved company.

Dispatches from the War Zone
  • Language: en
  • Pages: 258

Dispatches from the War Zone

Exposing the social and political landscape of homelessness in Fresno, Dispatches from the War Zone offers the reader a rare opportunity to understand this issue from the perspective of the homeless, their allies and an investigative journalist who closely followed this story for more than 10 years. What at first appeared to be builders and developers working with Fresno City Hall and the police to move the homeless to more remote areas of town turns into something else entirely. We find government corruption, a class action lawsuit against the city for its unconstitutional attacks against the homeless and the suspicious death of Pamela Kincaid, the lead plaintiff in the legal action. Origin...

A Century of Preston Bus Routes
  • Language: en
  • Pages: 193

A Century of Preston Bus Routes

Wonderful photographs published to coincide with the 100th anniversary of Preston buses in January 2022.

Midlands Half-cab Buses
  • Language: en
  • Pages: 190

Midlands Half-cab Buses

With rare and previously unpublished photographs exploring the final years of Midlands half-cab buses.

Lothian Buses in Historic Edinburgh
  • Language: en
  • Pages: 184

Lothian Buses in Historic Edinburgh

A unique celebration of Lothian Buses and the city of Edinburgh, featuring rare and previously unpublished images of buses sharing the scene with Edinburgh's spectacular buildings.