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Internal Marketing
A clear-sighted introduction to a complex subject, 'Internal Marketing' provides the reader with a succinct overview of the most recent thinking and practice. The text begins by defining what internal marketing is and how it can work, and from this foundation: * Outlines state-of-the-art thinking and practice * Demonstrates how internal marketing can be used to facilitate such diverse strategies as TQM, New Product Development and Change Management * Highlights the techniques managers need to understand to use IM effectively within their organizations * Contains a range of international and up to the minute examples and cases of best practice from companies around the world Throughout the book the emphasis is on understanding the principles that have made internal marketing such a potent force within leading corporations. This is combined with a pragmatic assessment of the many challenges involved in making it a reality within an organization.
Principles of Retailing
Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.
International Law Reports
International Law Reports is the only publication in the world wholly devoted to the regular and systematic reporting in English of courts and arbitrators, as well as judgements of national courts.
The Only Candle
Thirty years ago black clouds covered the clear blue skies of Afghanistan. Like a severe storm along with strong winds, the Russian invasion started the rains of atrocities. Our homes and villages were destroyed. Over 2 million people who loved their country were tortured and killed. For the past three decades, millions of Afghans have had to make a choice – to join the Russian army forcibly under threat of death or to be ripped from the arms of their loved ones and leave their long established homes with painful tears and heartbreak. Incredible miseries and difficulties have been encountered by Afghans trying to get through deserts and mountains to the borders of Iran and Pakistan. Some w...
The Barcza Gambit
The Americans are planning to pull out of Iraq. This leaves Israel surrounded by hostile countries, one of them an unstable neighbour. A senior Mossad Agent takes matters in to his own hands to ensure America's sustained presence in Iraq. A senior figure is in danger. Retribution is planned. The British Government present Commander Alec Fincham, Special Boat Squadron, with the challenge. With his expertise in anti terrorism in the Middle East, he is asked to assist with training the American forces, but is dragged in to a series of events outside his control. The more he investigates, the deeper he is embroiled, and his life is threatened, one way or another he has to take decisive action.
The Code of Federal Regulations of the United States of America
The Code of Federal Regulations is the codification of the general and permanent rules published in the Federal Register by the executive departments and agencies of the Federal Government.
Code of Federal Regulations
Special edition of the Federal Register, containing a codification of documents of general applicability and future effect ... with ancillaries.
Computational Biomechanics of the Wrist Joint
This book presents an analysis of the stress distribution and contact stresses in severe rheumatoid wrist after total wrist arthroplasty. It assesses and compares the load transfer throughout the joint and contact pressure at the articulations. The data obtained from this study is of importance as this provide greater evidence to the benefits of total wrist arthroplasty in rheumatoid arthritis patients.
AKASHVANI
"Akashvani" (English ) is a programme journal of ALL INDIA RADIO ,it was formerly known as The Indian Listener.It used to serve the listener as a bradshaw of broadcasting ,and give listener the useful information in an interesting manner about programmes, who writes them,take part in them and produce them along with photographs of performing artists. It also contains the information of major changes in the policy and service of the organisation. The Indian Listener (fortnightly programme journal of AIR in English) published by The Indian State Broadcasting Service,Bombay ,started on 22 december, 1935 and was the successor to the Indian Radio Times in english, which was published beginning in...
