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Manajemen Pemasaran
Buku Manajemen Pemasaran ini memberikan panduan lengkap tentang konsep dan strategi pemasaran modern. Mulai dari pengenalan dasar manajemen pemasaran, teori-teori utama, hingga perencanaan strategis yang berfokus pada menciptakan nilai pelanggan. Pembaca juga akan mempelajari pentingnya analisis lingkungan pasar, cara menetapkan pasar, mengelola produk, merek, harga, serta strategi promosi yang efektif untuk menghadapi persaingan. Selain itu buku ini membahas tentang pemasaran jasa, distribusi, pemasaran konten, serta tren terbaru dalam inovasi dan adaptasi pemasaran digital. Tidak ketinggalan, bagian akhir mengupas tentang pemasaran berkelanjutan yang menekankan pentingnya membangun citra merek yang ramah lingkungan. Buku ini tidak hanya menawarkan teori, tetapi juga praktik nyata yang relevan dengan kondisi pasar saat ini. Teruslah belajar dan berinovasi dalam dunia pemasaran karena setiap tantangan adalah peluang untuk tumbuh dan unggul.
Mengenal Pemasaran Digital
Selamat datang dalam buku ajar “Mengenal Pemasaran Digital.” Buku ini disusun dengan tujuan utama sebagai bahan ajar bagi mata kuliah Manajemen Pemasaran, terutama, dan Manajemen Bisnis pada umumnya. Dalam era di mana teknologi digital telah mengubah lanskap bisnis secara mendalam, pemahaman tentang pemasaran digital menjadi semakin penting. Buku ini hadir untuk membantu mahasiswa memahami konsep-konsep dasar serta praktik terkini dalam pemasaran digital. Mengapa buku ini penting? Pemasaran digital telah menjadi pilar utama dalam strategi bisnis modern. Perubahan perilaku konsumen yang drastis ke platform digital, seperti media sosial, dan e-commerce, telah mengubah cara perusahaan berin...
Tafsir Al-Quranul Majid An-Nur Jilid 4
Tafsir an-Nur karya Tengku Hasbi asShiddieqy (lahir di Lhokseumawe Aceh Utara, 10 Maret 1904-1975) adalah salah satu tafsir di Indonesia yang mendapatkan apresisasi yang cukup besar dari beberapa kalangan. Ada yang menjadikannya sebagai bahan disertasi untuk memperoleh gelar doktor di beberapa perguruan tinggi baik di dalam negeri meupun di luar negeri. Hal itu menunjukkan tingkat orsinilitas Tafsir “an-Nur”. Tafsir ini tidak menggunakan metode Tafsir Maudhu’i (Tematik) sebagaimana yang masyhur diketahui seperti yang ditawarkan oleh Abdul hayy al-Farmawi dalam bukunya : “al-Bidayah fi atTafsir al-Maudlu’i”. Namun demikian Hasbi selalu memberikan catatan kaki yang mengarahkan pembacanya untuk menelaah ayat-ayat lain yang mempunyai satu tema. Memang untuk menggabungkan dua metodologi sekaligus yaitu metodologi Tafsir Tahlili dan Maudlu’i dalam satu karya tafsir, membutuhkan nafas dan waktu yang sangat panjang. Sementara tafsir an-Nur ini ditulis untuk menjadi tafsir yang sederhana dalam artian tidak berpanjang panjang, walaupun pengarang mempunyai kecakapan dan kapasitas ilmiyyah untuk melakukan hal itu.
Proceedings of the 2nd International Conference of Science and Technology in Elementary Education (ICSTEE 2023)
Zusammenfassung: This is an open access book. The 2nd International Conference of Science Technology of Elementary Education (ICSTEE) 2023 was held on 9th of November 2023 by virtual. This conference is organized by Elementary Teacher Education Faculty of Education State University of Makassar (Jurusan PGSD FIP Universitas Negeri Makassar). The ICSTEE is the 2nd international conference dedicated to the advancement of the theory and practices in elementary education. The aims of the 2nd ICSTEE is to provide an opportunity for researchers, academicians, teachers, practices and university students and all the people who care the development of elementary education quality and education in general to promote research
Proceedings of International Conference of Aerospace and Mechanical Engineering 2019
This book presents selected papers from the International Conference of Aerospace and Mechanical Engineering 2019 (AeroMech 2019), held at the Universiti Sains Malaysia's School of Aerospace Engineering. Sharing new innovations and discoveries concerning the Fourth Industrial Revolution (4IR), with a focus on 3D printing, big data analytics, Internet of Things, advanced human-machine interfaces, smart sensors and location detection technologies, it will appeal to mechanical and aerospace engineers.
Food Processing
Non-thermal operations in food processing are an alternative to thermal operations and similarly aimed at retaining the quality and organoleptic properties of food products. This volume covers different non-thermal processing technologies such as high-pressure processing, ultrasound, ohmic heating, pulse electric field, pulse light, membrane processing, cryogenic freezing, nanofiltration, and cold plasma processing technologies. The book focuses both on fundamentals and on recent advances in non-thermal food processing technologies. It also provides information with the description and results of research into new emerging technologies for both the academy and industry. Key features: Present...
Tafsir al-Qur'anul Majid an-Nuur: Surat 42-114
Commentary on the Koran.
Environmental Issues and Social Inclusion in a Sustainable Era
The Sustainable Development Goals (SDG) and the Paris Climate Agreement are examples of initiatives where countries show recognition of their interconnected interests and goals. This is particularly evident in the case of global environmental issues because they require global decision-making. The emergence of global environmental issues such as climate change, marine pollution and biodiversity loss has brought new challenges to governance and requires political support and innovation of global public policies. In addition, many social problems arise because of the environmental crisis. Environmental Issues and Social Inclusion in a Sustainable Era discusses environmental and social inclusio...
Biolubricants
Lubricants are essential in engineering, however more sustainable formulations are needed to avoid adverse effects on the ecosystem. Bio-based lubricant formulations present a promising solution. Biolubricants: Science and technology is a comprehensive, interdisciplinary and timely review of this important subject.Initial chapters address the principles of lubrication, before systematically reviewing fossil and bio-based feedstock resources for biodegradable lubricants. Further chapters describe catalytic, (bio) chemical functionalisation processes for transformation of feedstocks into commercial products, product development, relevant legislation, life cycle assessment, major product groups...
Doing Business 2016
Doing Business 2016 is the 13th publication in a series of annual reports comparing business regulation in 189 economies. This year the publication addresses regulations affecting 10 areas of everyday business activity including: •Starting a business •Dealing with construction permits •Getting electricity •Registering property •Getting credit •Protecting minority investors •Paying taxes •Trading across borders •Enforcing contracts •Resolving insolvency Doing Business 2016 updates all indicators as of June 1, 2015, ranks economies on their overall ease of doing business, and analyzes reforms to business regulation †“ identifying which economies are strengthening their ...
