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Values Sell
Sales and distribution are the lifeblood of any business. But how can a values-driven, socially responsible business compete with those for whom the bottom line is the only measure of success? The answer: get creative! In this practical and inspiring guide, Nadine Thompson and Angela Soper draw on real-world examples--from Tom's of Maine, Seventh Generation, Honest Tea, and many other innovative companies--to detail concrete steps for designing sales and distribution strategies that fit the needs, interests, and habits of your target customers. They show how to turn your stakeholders into enthusiastic partners by ensuring that all of your relationships--with your salespeople as well as other employees, your customers, and your suppliers--are beneficial and fulfilling on more than just an economic level.
Encounters
“Encounters” is a compilation of poems about daily life encounters and the psychological and social effects that they have on the individual. Encounters can be delicate and personal, fulfilling and happy, as well as subtle and sexy, and always with a hint of pain and heartbreak.
Values Sell
Sales and distribution are the lifeblood of any business. But how can a values-driven, socially responsible business compete with those for whom the bottom line is the only measure of success? The answer: get creative! In this practical and inspiring guide, Nadine Thompson and Angela Soper draw on real-world examples--from Tom's of Maine, Seventh Generation, Honest Tea, and many other innovative companies--to detail concrete steps for designing sales and distribution strategies that fit the needs, interests, and habits of your target customers. They show how to turn your stakeholders into enthusiastic partners by ensuring that all of your relationships--with your salespeople as well as other employees, your customers, and your suppliers--are beneficial and fulfilling on more than just an economic level.
Values Sell
Values Sell is jam-packed with colorful and inspiring vignettes from some of America's most enterprising small companies. In these pages, your eyes will be opened and your spirits lifted through the experiences of dynamic enterprises such as Birkenstock USA, Tweezer man, Mountain Equipment Co-op, French Meadow Bakery & Cafe, Tom's of Maine, Eart...
Values Sell
A guide for creative sales and distribution strategies.
Growing Local Value
Growing a successful business is about meeting the needs of customers--and, by extension, the needs of the entire community. Turn your business into a good citizen and you can help ensure its success and contribute to making your community a great place to live and work. Growing Local Value shows how to build a values-driven business that is deeply embedded in local life. Drawing on real-world examples from Greyston Bakery, Wild Planet Toys, Powell's Books, and many other companies, Laury Hammel and Gun Denhart show how you can leverage every aspect of your business--from product creation to employee recruitment, vendor selection, and raising capital--to benefit both the community and the bottom line. Growing Local Value explores in depth how your business can contribute to its community--and the benefits it will receive when it does.
Dealing with the Tough Stuff
This is what you won't read about in business school. Through decades of running businesses, Lisa, Margot and the case-study interviewees included here have learned about dealing with 'the tough-stuff'. The narrators and contributors provide guidance and counsel and relate true, sometimes shocking, stories about their companies that exemplify the hardships other entrepreneurs will encounter. Because the contributors are diverse leaders from various sectors and industries the book is useful to new, existing and shifting entrepreneurs. It follows the trajectories of successful business leaders throughout the nation who have faced a host of problems and survived. Here is a book that readers can look to for affirmation, hope and tools. The authors and case-study participants supply tried-and-true methods for addressing these struggles. ' Dealing with the Tough Stuff ' is honest help told through entrepreneurs' engaging stories of failure and triumph.
