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Ebony
EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
Values Sell
A guide for creative sales and distribution strategies.
Citizen Speak
When we think about what constitutes being a good citizen, routine activities like voting, letter writing, and paying attention to the news spring to mind. But in Citizen Speak, Andrew J. Perrin argues that these activities are only a small part of democratic citizenship—a standard of citizenship that requires creative thinking, talking, and acting. For Citizen Speak, Perrin met with labor, church, business, and sports organizations and proposed to them four fictive scenarios: what if your senator is involved in a scandal, or your police department is engaged in racial profiling, or a local factory violates pollution laws, or your nearby airport is slated for expansion? The conversations t...
Marketing That Matters
A practical guide to selling what you do, without selling-out who you are. Through a 10-key-principles format, it offers tried-and-tested practical guidance and examples.
Black Pain
A successful woman entrepreneur addresses the taboo of depression that pervades African-American culture, drawing on her own experiences of suffering and recovery while counseling readers from all walks of life on how to overcome cycles of denial and psychological pain. Reprint. 50,000 first printing.
Commencement
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Anger in the Air
The new realities of airline travel came into full focus after the September 11 terrorist attacks. These horrific events escalated air rage incidents by 400%, but more importantly they put the entire airline industry under the spotlight. In subsequent years, the general public began to voice frustrations with the industry in very dramatic ways, a marked shift in consumer behavior from that of before 9/11. The International Transport Workers Federation responded with a call to action to bring about major changes to raise the airline industry to a level of service quality sufficient to meet the needs of 21st Century passengers. The quality of services that airline customers expect and the prop...
Growing Local Value
Let me guess. You probably picked up this book because you're looking for innovative ways that your business can become more engaged in the community (or communities) where you do business. And that's exactly what you'll find in these pages. Gun Denhart and Laury Hammel are two of the most creative and committed entrepreneurs in Social Venture N...
