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"Wendy's book is an impressively thorough account of the marketing options open to Internet businesses today. I have it within reach of my desk and I intend to make good use of it." -Michael Masterson, Publisher, Agora, Inc., Early to Rise You've already got great content -- now, monetize it! Dozens of top publishers, marketers, business owners, and entrepreneurs are already using Wendy Montes de Oca's SONAR Content Distribution ModelTM to earn amazing ROI from content they already have. You can, too--even if you've never done Internet marketing before! Content Is Cash shows you how to systematically integrate and synchronize today's best web marketing techniques to drive more traffic, buzz,...
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More than eighty percent of American cities with a population of 100,000 or more report gang activity. Most of these gangs are made up of members who are eight to twenty-two years old. These statistics point to a larger unfortunate truth, at some point, our youth will have an encounter or an experience with gangs. It is important that they understand this world and how it operates. This collection of essays helps readers navigate the issues. Readers will analyze whether gangs are a growing suburban problem, if gang activity is increasing among girls, the role of immigration and gang activity, and measures that reduce gang involvement. Colorful photographs, charts, graphs, and images reinforce the text and present essential data.
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The internet has reshaped the media landscape and the social institutions built upon it. Competition from online media sources has decimated local journalism and diminished the twentieth century's established journalistic gatekeepers. Social media puts individual users front and center in the creation of the content that they consume. Harmful speech can spread further and faster, and the institutions responsible for policing that speech-Facebook, TikTok, YouTube and the like-lack any clear twentieth-century analog. The law is still working to catch up to the world these changes have wrought. This volume gathers sixteen scholars in law, media, technology, and history to consider these changes. Chapters explore the breakdown of trust in the media, changes in the law of defamation and privacy, challenges of online content moderation, and financial viability for journalistic enterprises in the internet age. This title is also available as Open Access on Cambridge Core.
“Sir John’s ability to comprehend complex concepts and distill these into money-making ideas for his investors was legendary. With this book, Scott Phillips extends Sir John Templeton’s crystal clear vision to some of tomorrow’s most interesting and powerful money-making opportunities. All readers should be prepared to learn–and profit!” –Jeffrey Everett, Founding Partner, Everkey Global Partners “The brilliant global investing strategy of Sir John Templeton finds new life in Scott Phillips’ Buying at the Point of Maximum Pessimism. With the U.S. in trouble, savvy international investing is a must, and this book shows you the best places to put your money for serious profit...
The Code of Conduct, adopted by the House of Lords in July 2001, requires all Members to register information about any pecuniary or other benefit received which might reasonably be thought by the public to influence his or her actions, speeches or votes in the House of Lords or discharge of parliamentary duties. Declarations of relevant interests (both financial and non-financial) include: consultancy agreements; employment or other financial interests in businesses involved in parliamentary lobbying; remunerated directorships; registrable shareholdings; landholdings; provision by an outside body of secretarial and research assistance; hospitality or gifts; and visits made as a member of the Lords where costs are paid other than from public funds. This edition of the Register records the declaration of relevant interests as of 16 July 2004.
What if, one morning, you opened your email to a request from an editor at Forbes and they wanted to interview you about your company?What if a podcast that has millions of subscribers wanted to have you on to tell your story?It all could happen because you took a few hours to find the contacts, craft a pitch, and reach out to the media.You don't need to pay thousands of dollars a year to a public relations agency.Getting press coverage can be done yourself; you just need to know what it takes to be newsworthy.In this book, you will learn:How the media worksWhat journalists are looking forHow to get featured in magazines and podcastsWhat it takes to get national media exposureWhat are the be...
There have been few times in US American history when the very concept of freedom of speech--its promise and its contradictions--has been under greater scrutiny. Guided by acclaimed artist, filmmaker, and activist Amar Kanwar, the Vera List Center for Art and Politics at The New School convened a series of public seminars on freedom of speech with the participation of some of the most original thinkers and artists on the topic. Structured as an open curriculum, each seminar examined a particular aspect of freedom of speech, reflecting on and informed by recent debates around hate speech, censorship, sexism, and racism in the US and elsewhere. Studies into Darkness emerges from these seminars...