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This is the remarkable story of an entrepreneurial firm that helped to create the petrochemical industry as we know it today. The author also highlights the important role chemical engineers played in developing and commercializing new technologies based on the conversion of hydrocarbons into petrochemicals, which also led to the transfer of technological dominance from Germany to the United States. These developments are illustrated by the participants’ personal histories, in the form of interviews and recorded oral histories. In addition, the book presents a highly relevant case study for engineers and managers in the chemical industry.
Showcases two thousand new logos from designers worldwide and includes portraits of selected design firms.
A collection of 2,000 logos by top designers from around the world. Profiles selected designers and highlights successful new designs. Describes the creative process behind some logos by reviewing early designs and their evolution.
"This book presents the best designs of the past year (2009) as judged by an elite group of name-brand designers. The first portion of the book profiles ten top designers and spotlights their biggest, newest campaigns. The second half of the book contains almost 2,000 logos organized by visual categories."--BOOK JACKET.
LogoLounge 8 is judged by an international panel of identity designers including Mikey Burton, Quique Ollervides, Katie Kirk, Fraser Davidson, Debbie Millman, Ty Mattson, Mike Abbink, and Simon Frouws. Of the more than 35,000 logos submitted, 2,000 were selected to be featured in the 8th edition of this bestselling series. This inspiring collection provides a wealth of insight for graphic designers and their clients.
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Are you an animator looking to get your foot in the door to the top studios? It's tough if you don't have a demo reel and portfolio that reflects your unique style and incredible talents. The reception of that reel will make or break you; so it's no wonder that creating a demo reel can be such a daunting task. Reel Success by Cheryl Cabrera can help. This book guides you into putting the right content into your portfolio, how to cater to the right audience, and how to harness the power of social media and network effectively. Accompanied by case studies of actual students' demo reels, this book teaches how to develop a critical eye toward effective and ineffective demo reels. Looking to get your foot in the door? Break it down with Reel Success.
The ultimate guide to Logo Design from the world's most popular resource for web designers and developers Web designers and developers now find themselves tasked with designing not only a client's Web site, but also their logo and brand identity. By adding Logo Design to your portfolio, you also add brand skills and unique content. This unparalleled guide dives into the topic of design theory and tells you everything you need to know in order to build remarkable logo. No matter your level of experience, Smashing Magazine covers techniques and best practices in understandable way. You'll look behind the scenes at the art of creating identities. From theory to instruction to inspiration, this ...
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