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Big Bang Disruption
  • Language: en
  • Pages: 271

Big Bang Disruption

  • Type: Book
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  • Published: 2014-01-07
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  • Publisher: Penguin

It used to take years or even decades for disruptive innovations to dethrone dominant products and services. But now any business can be devastated virtually overnight by something better and cheaper. How can executives protect themselves and harness the power of Big Bang Disruption? Just a few years ago, drivers happily spent more than $200 for a GPS unit. But as smartphones exploded in popularity, free navigation apps exceeded the performance of stand-alone devices. Eighteen months after the debut of the navigation apps, leading GPS manufacturers had lost 85 percent of their market value. Consumer electronics and computer makers have long struggled in a world of exponential technology impr...

Jumping the S-Curve
  • Language: en
  • Pages: 277

Jumping the S-Curve

Recently, some bestselling management books have focused on providing a recipe for greatness, while others have sought to unlock the secrets of long-term success. But a detailed analysis at the intersection of the two, one that explains how some companies manage to achieve repeated peaks of business performance, has been missing--until now. Accenture’s Paul Nunes and Tim Breene have found that what matters is not just climbing your current S-curve, which is what you do to reach the top of a single successful business. Instead, they emphasize the equal importance of the moves you must make on the way to your next business; that is, making the jump to your future S-curve. Jumping the S-Curve...

Marketing As Strategy
  • Language: en
  • Pages: 287

Marketing As Strategy

CEOs are more than frustrated by marketing's inability to deliver results. Has the profession lost its relevance? Nirmalya Kumar argues that, although the function of marketing has lost ground, the importance of marketing as a mind-set--geared toward customer focus and market orientation--has gained momentum across the entire organization. This book challenges marketers to change their role from implementers of traditional marketing functions to strategic coordinators of organization-wide initiatives aimed at profitably delivering value to customers. Kumar outlines seven cross-functional and bottom-line-oriented initiatives that can put marketing back on the CEO's agenda--and elevate its role in shaping the destiny of the firm.

Revive
  • Language: en
  • Pages: 251

Revive

  • Type: Book
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  • Published: 2015-11-09
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  • Publisher: FT Press

GAME-CHANGING DIGITAL TRANSFORMATION: USE DIGITAL STRATEGIES, CHANNELS, AND PLATFORMS TO TRANSFORM ENTERPRISES TO COMPETE IN THE DIGITAL AGE Move from “reactive digital” to “transformative digital” Use digital capabilities to fundamentally change the way you lead, direct, and structure organizations and teams Stay focused on the “moving target” of digital best practices, and accelerate your progress towards digital maturity REVIVE will help you build a core business model for creating your own digital disruptions–so you can deepen customer engagement, achieve unprecedented immediacy and efficiency, and dominate tomorrow’s markets. Packed with proven strategies, in-the-trenche...

Tao Of Innovation, The: Nine Questions Every Innovator Must Answer
  • Language: en
  • Pages: 255

Tao Of Innovation, The: Nine Questions Every Innovator Must Answer

The Tao of Innovation is the first book to blend Eastern philosophy with tried-and-true innovation strategies. It presents a holistic, intuitive and practical approach to developing game-changing innovation.Having over 30 years of real-world global corporate, entrepreneurial, and consulting experience, and more than 10 years of teaching innovation and entrepreneurship to thousands of students in the East and West, the authors have distilled the most influential thinking on innovation into a holistic set of nine key innovation questions that every innovator must answer throughout the innovation cycle. These provocations apply to any business or organization and illuminate fundamental principl...

CFO Insights
  • Language: en
  • Pages: 416

CFO Insights

CFO Insights: Delivering High Performance explores the implications of Accenture’s high performance finance research and interprets the link between high performance business and the role of the CFO in delivering this. Written from the perspective of the Chief Financial Officer, the book provides real-world, relevant examples, including flagship interviews with CFOs of high performing businesses. The book also includes industry analyses prepared by the Accenture Strategy and Business Architecture Practice, case studies, and chapters dedicated to the CFO and financial practices of Japan, China, Latin America, and Eastern Europe.

Getting Ahead
  • Language: en
  • Pages: 293

Getting Ahead

A leading executive coach pinpoints three vital traits necessary to advance your career In Getting Ahead, one of the top 50 executive coaches in the United States, Joel Garfinkle reveals his signature model for mastering three skills to take your career to the next level: Perception, Visibility, and Influence. The PVI-model of professional advancement will teach you to: (1) Actively promote yourself as an asset and valuable person inside the organization, (2) Increase your visibility to gain others’ recognition and appreciation for your efforts and (3) Become a person of influence who makes key decisions inside the organization. Getting Ahead will put you ahead of the competition to become...

Communication Shock
  • Language: en
  • Pages: 210

Communication Shock

In the spirit of Alvin Toffler’s acclaimed works peering into the future of the technological society, Communication Shock is a concise history of communication technologies and an exploration of the possible social and human impacts of nanotechnology on the ecology of human communication. As we become increasingly more networked with communication technologies, we must come to understand and confront the social impact of these changes. More importantly, we must wisely choose in embracing or rejecting these technologies and exploring how we might do both by striking an appropriate balance. Grounded in communication theory and praxis, Communication Shock brings some objectivity to the discu...

Clio Wired
  • Language: en
  • Pages: 338

Clio Wired

In these essays, Rosenzweig, pioneering historian and self-proclaimed 'technorealist', weighs the effect of new media, digital technology, and the Internet on recording, researching, and teaching history.