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Biodesign
Recognize market opportunities, master the design process, and develop business acumen with this 'how-to' guide to medical technology innovation. Outlining a systematic, proven approach for innovation - identify, invent, implement - and integrating medical, engineering, and business challenges with real-world case studies, this book provides a practical guide for students and professionals.
Introduction to Medical Software
A concise and accessible overview of the design, implementation and management of medical software.
Introduction to Biomedical Instrumentation
This book is designed to introduce the reader to the fundamental information necessary for work in the clinical setting, supporting the technology used in patient care. Beginning biomedical equipment technologists can use this book to obtain a working vocabulary and elementary knowledge of the industry. Content is presented through the inclusion of a wide variety of medical instrumentation, with an emphasis on generic devices and classifications; individual manufacturers are explained only when the market is dominated by a particular unit. Designed for the reader with a fundamental understanding of anatomy, physiology, and medical terminology appropriate for their role in the health care field and assumes the reader's understanding of electronic concepts, including voltage, current, resistance, impedance, analog and digital signals, and sensors. The material covered will assist the reader in the development of his or her role as a knowledgeable and effective member of the patient care team.
Digital Innovation and Entrepreneurship
Provides a practical introduction to business design and entrepreneurship in the digital economy for non-business students.
Principles of Biomedical Instrumentation
An up-to-date undergraduate text integrating microfabrication techniques, sensors and digital signal processing with clinical applications.
Handbook of Human Factors in Medical Device Design
Developed to promote the design of safe, effective, and usable medical devices, Handbook of Human Factors in Medical Device Design provides a single convenient source of authoritative information to support evidence-based design and evaluation of medical device user interfaces using rigorous human factors engineering principles. It offers guidance
Creativity in Product Innovation
Creativity in Product Innovation describes a remarkable new technique for improving the creativity process in product design. Certain "regularities" in product development are identifiable, objectively verifiable and consistent for almost any kind of product. These regularities are described by the authors as Creativity Templates. This book describes the theory and implementation of these templates, showing how they can be used to enhance the creative process and thus enable people to be more productive and focused. Representing the culmination of years of research on the topic of creativity in marketing, the Creativity Templates approach has been recognized as a breakthrough in such journals as Science, Journal of Marketing Research, Management Science, and Technological Forecasting and Social Change.
An Introduction to the Mechanical Properties of Solid Polymers
Provides a comprehensive introduction to the mechanical behaviour of solid polymers. Extensively revised and updated throughout, the second edition now includes new material on mechanical relaxations and anisotropy, composites modelling, non-linear viscoelasticity, yield behaviour and fracture of tough polymers. The accessible approach of the book has been retained with each chapter designed to be self contained and the theory and applications of the subject carefully introduced where appropriate. The latest developments in the field are included alongside worked examples, mathematical appendices and an extensive reference. Fully revised and updated throughout to include all the latest developments in the field Worked examples at the end of the chapter An invaluable resource for students of materials science, chemistry, physics or engineering studying polymer science
Modern Data Science with R
From a review of the first edition: "Modern Data Science with R... is rich with examples and is guided by a strong narrative voice. What’s more, it presents an organizing framework that makes a convincing argument that data science is a course distinct from applied statistics" (The American Statistician). Modern Data Science with R is a comprehensive data science textbook for undergraduates that incorporates statistical and computational thinking to solve real-world data problems. Rather than focus exclusively on case studies or programming syntax, this book illustrates how statistical programming in the state-of-the-art R/RStudio computing environment can be leveraged to extract meaningfu...
Leading the Sales Force
A guide for sales managers, presenting an integrative vision of the complex sales force system.
