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English summary: Benedikt Floter analyses legal protection of intellectual property prior to the introduction of statutory protection for such intangible assets. American judiciary-led legislation in particular draws on economic justifications for protection that forms a complex system for balancing competing interests. On this basis, the author suggests an Unfair Competition Law-based approach to the protection of investment in intangible assets that have not yet been granted statutory protection. German description: Die Entwicklung der Medien- und Informationsguterindustrie hat wiederholt neuartige Immaterialguter und Verwertungsformen hervorgebracht. Der Verlust der physischen oder techno...
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