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Love Beings
Everyone love animals, and this anthology is the result of so many co-authors who showed their love towards animals in one way or the other through poetry art form. Let’s take a dive into the mellifluous love we offered. This Anthology is compiled by Shwetha.A.S and Edited, designed by Sanoj Kumar under The Spirit Mania.
Biotechnology and Production of Anti-Cancer Compounds
This book discusses cancers and the resurgence of public interest in plant-based and herbal drugs. It also describes ways of obtaining anti-cancer drugs from plants and improving their production using biotechnological techniques. It presents methods such as cell culture, shoot and root culture, hairy root culture, purification of plant raw materials, genetic engineering, optimization of culture conditions as well as metabolic engineering with examples of successes like taxol, shikonin, ingenol mebutate and podophylotoxin. In addition, it describes the applications and limitations of large-scale production of anti-cancer compounds using biotechnological means. Lastly, it discusses future economical and eco-friendly strategies for obtaining anti-cancer compounds using biotechnology.
Bryophytes
Bryophytes, a group of plants present in all terrestrial biomes of the Earth, play a significant role in ecosystems and have potential use in many life domains. They can be used in the cosmetic, pharmaceutical, and healthcare domains and can help to improve air quality, create bio-repellents and bio-pesticides, and help cure both human and animal diseases. This book discusses novel aspects of fundamental and applicative bryophyte biology.
Corporate Blogging in India
Corporate Blogging In India intends to consolidate developments in the area of business and corporate blogging. This title presents case studies from industries as diverse as technology and travel to financial services and SMEs to get an understanding of where corporate blogging is and where it is headed in times to come.
Waste-to-Wealth
This book covers state-of-the-art resource recovery technologies from the different components of solid waste, such as plastics, e-waste, fly ash, sewage sludge, slag and their real applications. Furthermore, it explains various management strategies for agricultural waste, including the generation of bioenergy from agri-crop residue. It also highlights the recent technologies used in the management of industrial waste, their implementation at a large scale and the treatment of industrial effluent with the rationale synthetic approach, hybrid advanced oxidation process and bio-methanation. Features: Provides a technical interpretation for creating wealth from waste by the experts in the rese...
Microfiber Pollution
Microfibers, synthetic fibers like polyester and nylon, are emerging contaminants widely distributed in air, water, and soil, posing significant ecological risks. The textile industry, driven by fast fashion trends, is a major source of microfiber pollution in both aquatic and terrestrial environments. These fibers degrade air quality, especially indoors, where they shed from textiles and contribute to respiratory issues and have potential carcinogenic effects due to associated dyes and pollutants. The widespread impact on human health and ecosystems has spurred interest in sustainable textiles and efforts to reduce microfiber pollution. Microfiber Pollution: Environmental Challenges and Rem...
Biohydrometallurgical Processes
Extensive industrialization has led to an increased release of toxic metals into the soil and air. Industrial waste can include mine overburden, bauxite residue, and E waste, and these can serve as a source of valuable recoverable metals. There are relatively simple methods to recycle these wastes, but they require additional chemicals, are expensive, and generate secondary waste that causes environmental pollution. Biohydrometallurgical processing is a cost-effective and ecofriendly alternative where biological processes help conserve dwindling ore resources and extract metals in a nonpolluting way. Microbes can be used in metal extraction from primary ores, waste minerals, and industrial a...
Bioinoculants with Nano-compounds to Improve Soil Health: A Step Toward Sustainable Agriculture
In recent decades, agrochemicals have enhanced crop productivity to meet increasing global food requirements. However, prolonged and extensive use of agrochemicals has resulted in contamination that persists in the soil system which can be biomagnified in the food chain. Furthermore, toxic chemicals adversely affect important soil microbial biota, the key drivers of biogeochemical cycles. This concern has raised the need to develop environmentally friendly and cost-effective nano- and micro-biotechnology strategies to minimize the adverse impact of agrochemicals and pesticide residues on soil microbiota, soil fertility, and their biomagnification in food crops. Nano-bioinoculants - the combi...
Globalisation and Advertising in Emerging Economies
Brazil, Russia, India and China are four of the largest and most dynamic contemporary emerging economies in the world. Strong economic growth in each of these economies has been accompanied by the expansion of the advertising and consumer goods sectors. Using a series of country studies, this book explores the dynamics of global capitalism from the perspective of global advertising. The book highlights the on-going expansion of advertising and consumerism against the wider socio-economic, political and cultural contexts. It provides fresh insights about contemporary global priorities, and argues that advertising plays a key role linking culture and the economy. By presenting individual case studies of advertising campaigns, it offers examples of the globalisation of specific brands. Environmental implications of the expansion of advertising and its role in stimulating consumerism are explored in the context of the four emerging economies. The book compares and contrasts the individual country profiles, and makes an assessment of the validity of the argument regarding their projected importance and the likelihood of their future dominance of the global economy.
SABKA SAATH, SABKA VIKAS, SABKA VISHWAS
This volume is a collection of the speeches of Prime Minister Shri Narendra Modi delivered during the second year of his second term.
