Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Consumers, Commissions, and Congress
This book on case study of the Federal Trade Commission appropriations crisis of 1980 is intended to provide historical understanding of the network relationships between the public and private sectors in the United States during our modern period.
The Power of Separation
Jessica Korn challenges the notion that the eighteenth-century principles underlying the American separation of powers system are incompatible with the demands of twentieth-century governance. She demostrates the continuing relevance of these principles by questioning the dominant scholarship on the legislative veto. As a short-cut through constitutional procedure invented in the 1930s and invalidated by the Supreme Court's Chadha decision in 1983, the legislative veto has long been presumed to have been a powerful mechanism of congressional oversight. Korn's analysis, however, shows that commentators have exaggerated the legislative veto's significance as a result of their incorrect assumpt...
A Complaint is a Gift
Customer complaints can give businesses a wake-up call when they're not achieving their fundamental purpose--meeting customer needs. They are a feedback mechanism that can help organizations rapidly and inexpensively shift products, service, style, and market focus. Businesses that don't value their customers' complaints suffer from costly, negative word-of-mouth advertising. Presenting dozens of real-life striking examples of poor--and excellent-- complaint handling, Barlow and Moller show that companies must view complaints as gifts if they are to have loyal customers.
After the End of History
"Robert E. Lane is one of the most prominent and distinguished critics of both the human impact of market economies and economic theory, arguing from much research that happiness is more likely to flow from companionship, enjoyment of work, contribution to society, and the opportunity to develop as a person, than from the pursuit of wealth and the accumulation of material goods in market economies. This latest work playfully personalizes the contrast through a dialogue between a humanistic social scientist, Dessi, and a market economist, Adam. It is all too rare to have the two sides talking to each other. Moreover, in Lane's witty and literate hands, it is an open-minded and balanced conver...
Selling Electronic Media
First Published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
The Advertising Age Encyclopedia of Advertising
For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.
The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy
This state-of-the-art handbook approaches the topics of hospitality strategy with an emphasis on immediate application of ideas to current practice. Top hospitality scholars make original contributions with the inclusion of senior level executives input, insights and current best practices. By incorporating the latest research and thinking on various strategic topics with the commentary and insights of successful executives this handbook blends cutting edge ideas and comprehensive reviews of the subject with innovative illustrations and examples from practice. The strength of the handbook is its combination of academic rigour and hospitality application. The handbook will have a clear reference orientation and focus on key topical issues and problem of interest to practitioners and advanced students of hospitality strategy.
The Federal Trade Commission
This annotated bibliography assists the reader in locating information about the United States Federal Trade Commission. The book is divided into four chapters, each reflecting the major functions and regulatory responsibilities of the FTC.
