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MemberShift
  • Language: en

MemberShift

  • Type: Book
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  • Published: 2023-07-08
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  • Publisher: Unknown

None

The End of Membership as We Know It
  • Language: en
  • Pages: 95

The End of Membership as We Know It

How new membership models can help associations survive and thrive in today's evolving environment The era when associations could count on members joining and renewing, even with a relatively unchanging menu of membership benefits, has passed. No, membership is not dead, argues author Sarah Sladek. But associations do need to change their thinking and their models. In The End of Membership As We Know It: Building the Fortune-Flipping, Must-Have Association of the Next Century, Sladek offers practical, proven ways that associations can respond to changes affecting participation such as the generational shifts in the workforce, social changes, and technology-eased access to content and commun...

Talent Generation
  • Language: en

Talent Generation

  • Type: Book
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  • Published: 2017
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  • Publisher: Unknown

Drawing from documented workforce and talent-development research, as well as her own ongoing study of generational impacts, author Sarah L. Sladek cites numerous examples of organizations that have successfully engaged employees in this era of disruption--what they did, why it worked, and how it's made a difference to the organizations' outlook and bottom line.

Knowing Y
  • Language: en
  • Pages: 149

Knowing Y

  • Type: Book
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  • Published: 2014-09
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  • Publisher: Unknown

Their population numbers surpass the baby boomer generation. They will constitute the majority of the workforce by 2015 and their annual spending will total over 2.4 trillion by 2018. Yet many associations and their leaders are waiting for Generation Y to come of age and change their engagement habits to mirror the habits of previous generations who joined associations as their careers and age advanced. That’s a nice thought but should you bank your association’s future on it? I wouldn’t. Generation Y is changing. They’re changing the workforce picture, the global economy, the expectations of value, and they’re changing the expectations of the generations before them. It’s the tr...

The New Recruit
  • Language: en
  • Pages: 156

The New Recruit

Brings to light challenges that Boomer-centric membership associations are experiencing and viable solutions that association executives can implement to successfully recruit and retain younger generations.

Rock Stars Incorporated
  • Language: en
  • Pages: 158

Rock Stars Incorporated

Dispels the myths about the slacker, self-centered generations and provides valuable insight on how to manage, motivate, and market to these rising stars.-- from back jacket.

Membership Essentials
  • Language: en
  • Pages: 311

Membership Essentials

The updated and expanded ASAE guide to membership fundamentals Membership Essentials is the American Society of Association Executives' flagship guide to all aspects of membership development, recruitment, and retention. One of the five core topics for CAE preparation, membership is a fundamental area central to the role of membership director and association leader. This book is a comprehensive exploration of all aspects of membership, from engagement theory, to membership functions, to infrastructure, and much more. This new second edition has been updated with the most current practices, and includes expanded coverage of value proposition, strategic planning, model development, staff lead...

The Intrepid Nonprofit
  • Language: en
  • Pages: 329

The Intrepid Nonprofit

  • Type: Book
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  • Published: 2019-05-30
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  • Publisher: FriesenPress

The Intrepid Nonprofit is a playbook for nonprofit leaders to help them navigate the turbulent environment ahead. It examines difficult challenges facing nonprofits, such as shrinking or stagnating revenue sources, technological change, under-performing boards, staff turnover, mission drift, or measuring intangible results. Drawing insights from organizations that have not only prospered but sometimes achieved outstanding results, the book outlines practical strategies for success, including some out-of-the-box approaches to leadership. It also calls upon governments and foundations to do more to support the sector. Tomorrow’s nonprofit leaders will have to be intrepid—resolute, imaginative, adaptable, and courageous. This book will inspire and sustain them when the going gets tough.

Membership Recruitment
  • Language: en
  • Pages: 125

Membership Recruitment

  • Type: Book
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  • Published: 2021-01-05
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  • Publisher: Unknown

An effective membership recruitment program is the road to growth, financial health, and mission success for an association. In Membership Recruitment, Tony Rossell shows how you can grow your membership year after year, in good times and bad. You will find the book filled with his practical guidance based on Rossell's thirty years of consulting with hundreds of membership groups and a decade of benchmarking research with thousands of associations. By reading Membership Recruitment, you'll learn:?How to make a case for supporting membership growth in your association?The compelling economics of membership compared to any other product offering?The five stages of a member's relationship journ...

The Art of Membership
  • Language: en
  • Pages: 183

The Art of Membership

Member engagement, recruitment, and retention are fundamental activities that all membership organizations must master to ensure the growth and viability of their organizations over the long term. The Art of Membership by Sheri Jacobs, CAE, provides associations and membership organizations with the practical tools they need to build a loyal and diverse membership base over the long term. Readers will be able to put the tools to work immediately regardless organization size, budget, culture, type, or environment. The recommendations are concrete, irrefutable and backed by data derived from ASAE research, the author's own more than 40 Market Research Studies conducted with her team encompassi...