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Outlines the history and purpose of advertising, discusses target audiences, the techniques advertisers use, hidden advertisements, limits on advertising, and ways to strike back at advertisers, and suggests related activities.
Forty-one notable women, all over fifty, provide essays and poems about the discoveries that come from aging.
A lively, thought-provoking look at the power and pitfalls of the beauty industry hype. From fairy tales and Hollywood movies to magazine ads, reality TV and the Internet, we absorb the lesson early: being beautiful is the answer to our dreams. It's harder than ever for teens to tune out the endless media messages promoting unattainable ideals, yet at no time in history have they had more tools to change the message. With In Your Face, Shari Graydon encourages readers to think critically about the culture of beauty both past and present. Whether it's the different standards for guys versus girls, racial and size biases, the assumptions we have about models and celebrities, or the message tha...
Body image is the mental picture you have of your body that influences factors like confidence, weight control, and self-esteem. This expansive volume delves into the complex topic of body image. The book discusses what body image is, how society and culture affect body image, and if advertising distorts body image. Readers are provided with discussion questions, a list of organizations to contact, and a comprehensive index.
Becoming 150: 150 Years of Canadian Business History presents informative insight into the development of Canada's economy and business sectors since Confederation. 150 Years of Canadian Business History was a national conference presented in conjunction with Canada's Sesquicentennial. This book is a must read for business people, students and entrepreneurs, and is composed of 18 essays written by business people, academics and recent graduate students outlining the history of Canadian businesses in 8 different topics. Subjects covered include the financial sector, women in Canadian business history, industrial and manufacturing, rural business history, and more.
On Sarah A. Chrisman’s twenty-ninth birthday, her husband, Gabriel, presented her with a corset. The material and the design were breathtakingly beautiful, but her mind immediately filled with unwelcome views. Although she had been in love with the Victorian era all her life, she had specifically asked her husband not to buy her a corset—ever. She’d heard how corsets affected the female body and what they represented, and she wanted none of it. However, Chrisman agreed to try on the garment . . . and found it surprisingly enjoyable. The corset, she realized, was a tool of empowerment—not oppression. After a year of wearing a corset on a daily basis, her waist had gone from thirty-two...
A provocative collection of articles that begins with the idea that the "popular" in classrooms and in the everyday lives of teachers and students is fundamentally political. This anthology includes articles by elementary and secondary public school teachers, scholars and activists who examine how and what popular toys, books, films, music and other media "teach." The essays offer strong critiques and practical pedagogical strategies for educators at every level to engage with the popular.
Puberty is a critical time for young adults in forming a positive self-image. They are constantly bombarded with images and comments regarding ideal body types from the media, friends, and family. Through charts and full-color photographs, readers gain information about the subjectivity of beauty standards and the importance of being healthy regardless of body type. The material engages readers and allows them to think critically about the stereotypes they are subjected to. A list of websites is included to offer them assistance in dealing with the pressure of conforming to expectations.
Our economy has spiralled out of control with too much focus on the quantity of production. The way to reduce this wasteful overproduction of goods and services is to increase their quality. In this groundbreaking book, industrial designer Herb Bentz explains how to fix the economy and break the environment versus economy deadlock. Bentz tells us how the use of good design can improve the quality of what we produce and how a beneficial growth in quality can substitute for the destructive increase in quantity. Tying together many diverse aspects of the economy—economic growth, unemployment, the welfare state, and the need to ration—Rationing Earth provides a critical analysis and a way fo...