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Communication in Everyday Life
Communication in Everyday Life: Personal and Professional Contexts is a comprehensive introduction to interpersonal communication and the different contexts-both personal and professional-in which communication and interaction take place.
Outlines and Highlights for Public Speaking by Sherry Devereaux Ferguson
Never HIGHLIGHT a Book Again! Virtually all of the testable terms, concepts, persons, places, and events from the textbook are included. Cram101 Just the FACTS101 studyguides give all of the outlines, highlights, notes, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanys: 9780195187779 .
Researching the Public Opinion Environment
Table of Contents
Communication Planning
The nature of the communicator′s job has shifted dramatically in the last decade. While communicators still prepare speeches, press releases, and articles for corporate magazines, they are now being asked to perform managerial duties, including planning, consulting with stakeholders, and advising CEOs and vice presidents. With these additional responsibilities as a focus, Communication Planning takes a comprehensive approach to examining the role of integrated planning in modern organizations. Author Sherry Ferguson divides the book into four parts: 1) establishing strategic planning cultures, 2) writing different types of communication plans, 3) theoretical foundations of communication planning, and 4) strategic approach to planning for issues management. This book breaks new ground in the study of organizational communication and public relations and contains essential information for consultants, practitioners, and students.
Public Speaking in Canada
Public Speaking in Canada takes an assignment-based approach to teaching oral communication skills. Instructors can choose from a range of possible assignments, including speeches of introduction, welcoming speeches, informative and demonstration speeches, persuasive speaking, social occasionspeaking, impromptu speaking, debates, good will speeches for business or political occasions, sales presentations, project proposals or debriefings, team presentations and much more. Topics covered in the text include communication apprehension, perception, listening, audience adaptation, visualaids, speaker credibility, logical supporting materials, and emotional appeals. Students can engage in a coffee shop discussion on ethics, where they consider problems associated with ambiguous or misleading language or fallacious reasoning. Loaded with many examples, sample student speeches, andillustrations, instructors and students will find Public Speaking in Canada: Building Competency in Stages an easy-to-use and comprehensive treatment of communication skills.
Studyguide for Public Speaking by Ferguson, Sherry Devereaux
Never HIGHLIGHT a Book Again Virtually all testable terms, concepts, persons, places, and events are included. Cram101 Textbook Outlines gives all of the outlines, highlights, notes for your textbook with optional online practice tests. Only Cram101 Outlines are Textbook Specific. Cram101 is NOT the Textbook. Accompanys: 9780521673761
Public Speaking
Many public speaking texts take students through a number of chapters of theory and advice before getting to the different types of speeches (e.g., informative, persuasive, special occasion, and small group presentations) that they will give. This innovative new book provides students with the tools they need to speak confidently earlier in the course. Based on her many years of teaching experience, Sherry Devereaux Ferguson outlines an additive approach to public speaking, providing a foundational overview at the beginning of the book. Each subsequent chapter presents the information and skills necessary to fulfill that chapter's assignment. This organization allows students to master skill...
Crisis Communications
Crisis Communications" presents case studies of organizational and individual problems that may become crises, and the communication responses to these situations. Helping professionals prepare for crises and develop communications plans, the third edition of this essential reference explores critical issues concerning how organizations, companies, and individuals communicate with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks addresses how to choose the best possible words to convey a message, the best method for delivering the message, and
Studyguide for Communication in Everyday Life
Never HIGHLIGHT a Book Again! Includes all testable terms, concepts, persons, places, and events. Cram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780195449280. This item is printed on demand.
Strategic Planning Plus
Using fresh ideas with proven methods, Strategic Planning Plus promotes an ethical, holistic approach to the subject of strategic planning. Building on Peter Drucker's dictum that selecting the right job is more important than doing the job right, this book provides a practical guide to defining what should be accomplished, and defining solutions and interventions. Kaufman presents: guidance on how to identify the direction an organization must take; a six-step process for identifying and solving organizational problems; ideas for determining how to achieve desired results; and methods for evaluating progress and revising strategic plans. In addition the book provides a variety of aids including flowcharts, checklist
