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One of the first ethnographic studies to explore use of social media in the everyday lives of people in Tamil Nadu, Social Media in South India provides an understanding of this subject in a region experiencing rapid transformation. The influx of IT companies over the past decade into what was once a space dominated by agriculture has resulted in a complex juxtaposition between an evolving knowledge economy and the traditions of rural life. While certain class tensions have emerged in response to this juxtaposition, a study of social media in the region suggests that similarities have also transpired, observed most clearly in the blurring of boundaries between work and life for both the old residents and the new. Venkatraman explores the impact of social media at home, work and school, and analyses the influence of class, caste, age and gender on how, and which, social media platforms are used in different contexts. These factors, he argues, have a significant effect on social media use, suggesting that social media in South India, while seeming to induce societal change, actually remains bound by local traditions and practices.
Contributory essays.
The charged emotional politics of language and identity in India
Gender and Story in South India presents exciting ethnographic research by Indian women scholars on Hindu and Muslim women-centered oral narratives. The book is unique for its geographic and linguistic focus on South India, for its inclusion of urban and rural locales of narration, and for its exploration of shared Hindu and Muslim female space. Drawing on the worldviews of South Indian female narrators in both everyday and performative settings, the contributors lead readers away from customary and comfortable assumptions about gender distinctions in India to experience a more dialogical, poetically ordered moral universe that is sensitive to women's material and spiritual lives.
Islam in India, as elsewhere, continues to be seen as a remainder in its refusal to "conform" to national and international secular-modern norms. Such a general perception has also had a tremendous impact on the Muslims of the Indian subcontinent, who as individuals and communities have been shaped and transformed over centuries of socio-political and historical processes, by eroding their world-view and steadily erasing their life-worlds. This book traces the spectral presence of Islam across narratives to note that difference and diversity, demographic as well as cultural, can be espoused rather than excised or exorcized. Focusing on Malabar - home to the Mappila Muslim community in Kerala...
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One, God, Two Goddesses presents three studies, one of Tamil myths of the god Murugan and two of goddess rituals: Gangamma in Tirupati and Paiditalli in Vizianagaram, both in Andhra Pradesh. All three essays search for lineaments of the cosmos that these deities inhabit and shape. These cosmoi are characterised by the dynamism of their incessant interior movement. Should they become still, they would die. Deities activate and regenerate such a cosmos. The dynamism of Murugan’s cosmos eliminates the chaotic. Through ritual, Gangamma regenerates her cosmos through feminising it. Through ritual, Paiditalli annually re-grows the historic little kingdom of Vizianagaram, regenerating its kingship. All three studies point to the need to rethink cosmology in South India.
The interwar years witnessed great changes in the political life of India, with the establishment of new governmental institutions, the emergence of political movements based on class, caste and ideology, and the rapid expansion of the nationalist campaign. This book looks at the complex of political changes during this crucial and formative period in the Madras Presidency, the largest but often the most neglected province of British India. Among the many strands of political life and behaviour which Dr Baker studies are the non-Brahman movement, peasant agitations, caste movements and the rise of the Indian National Congress to a position of undisputed primacy in the region. Making use of hitherto unresearched materials Dr Baker attempts the first overall study of the political process and the dynamics of political change in the province. The book may also be seen as a case-study of political change in a late-colonial society.