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This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. This book offers a comprehensive and accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron. Timothy Heppell integrates a chronological narrative with theoretical evaluation, examining the interplay between the ideology of Conservatism and the political practice of the Conservative Party both in government and in opposition. He considers the ethos of the Party within the context of statecraft theory, looking at the art of winning elections and of governing competently. The book opens with an examination of the triumph and subsequent degeneration of one-nation Conservatism in the 1945 to 1965 period, and closes with an analysis of the party's re-entry into government as a coalition with the Liberal Democrats in 2010, and of the developing ideology and approach of the Cameron-led Tory party in government.
What similarities exist between the reasons for Labour losing office in 2010 and those behind why previous Labour governments were defeated? This edited volume provides a detailed historical appraisal which considers the importance of themes such as economic performance; political leadership and the condition of the Conservatives in opposition.
Timothy Heppell brings together a renowned group of contributors to consider the role of the Leader of the Opposition in British Politics. The book argues that the neglect of opposition studies needs to be addressed, especially given the increasing importance attached to the performance the Leader of the Opposition in the British political system.
‘I’m so certain this book will help you save an hour every day, I guarantee it. If you’ve read the book, put the ideas into action and yet somehow haven’t saved that vital hour, I’ll personally give you your money back.’ Michael Heppell How to Save an Hour Every Day is the new book from Michael Heppell, author of the bestselling personal development hit of 2010 Flip It, described by DJ and TV presenter Chris Evans as “brilliant, simple, a joy to read!” and “the best personal development book I have ever read”. Would you like an extra hour a day, every day of your life, to do whatever you want with? If this sounds like an impossible dream, then here’s the good news: that...
There’s a simple way of thinking, acting and doing that, once learned, will make sure you get the very best out of everything. This book challenges you to get curious about how you interpret and handle every situation. It liberates you from the beliefs that have been holding you back and gives you powerfully simple ways to switch your thinking and change your actions so that you can get the very best from whatever life sends your way. With the new, revised edition of this bestselling book, you’ll discover how to make sure you never have a ‘bad day’ ever again.
The Conservatives, Labour and the Liberal Democrats each allow their members to participate in the selection of the party leader. It also examines the consequences of all-member ballots in leadership elections. It looks at how parties remove leaders, showing that each of the major British parties sought to make it harder to evict incumbents.
Timothy Heppell brings together a renowned group of contributors to consider the role of the Leader of the Opposition in British Politics. The book argues that the neglect of opposition studies needs to be addressed, especially given the increasing importance attached to the performance the Leader of the Opposition in the British political system.
The very best didn't get there by accident. The best have a different way of thinking and acting in their daily lives. And it's not enough to just to succeed - they also have an uncontrollable desire - the desire to get better. The good news for the rest of us is that success leaves tracks. Michael Heppell has spent his life studying successful people, attempting to distil what it is that the very best do that others don't. He's interviewed entrepreneurs, personalities and leaders from politics to education. He's studied the daily habits of the elite and during this time he's uncovered what they do that gives them 'The Edge'. By identifying and distilling this knowledge you'll discover how you can use this same insight. It's time to find your Edge.
This is the book that will show you how to ensure customers are raving about your products and services and come back for more. Five Star Service 2nd edition is an easy read, high impact title from the bestselling author of How to Be Brilliant, Michael Heppell. In this book he gives you over 100 instant tips, 50 examples of the best practices, over a dozen brand new techniques and multiple strategies to equip you with a winning edge to knockout your customers and help you · Delight your customers every time · Deliver remarkable results that will keep them coming back for more · Win more customers without spending a fortune · Get repeat orders and referrals from everyone you encounter Whether it’s studying the Disney parking system or enrolling students at colle≥ going behind the scenes in the world’s top hotels or becoming the office hero, Five Star Service will show you how to wow your customers, colleagues and cohorts.
This book examines the political oratory, rhetoric and persona of Margaret Thatcher as a means of understanding her justifications for ‘Thatcherism’. The main arenas for consideration are set piece speeches to conference, media engagements, and Parliamentary orations. Thatcher’s rhetorical style is analysed through the lens of the Aristotelian modes of persuasion (ethos, pathos, logos). Furthermore, the classical methods of oratorical engagement (deliberative, epidictic, judicial) are employed to consider her style of delivery. The authors place her styles of communication into their respective political contexts over a series of noteworthy issues, such as industrial relations, foreign policy, economic reform, and party management. By doing so, this distinctive book shines new light on Thatcher and her political career.