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The Girl with the torn Teddy Bear
This is the story of a troubled man who is not ready to leave his memories of past love. Already, abandoned by others, he is just performing his duties as a Professor in a college. However, his life takes an unpredictable turn and completely changes his life, reminding him what it felt like to laugh, to live and how much he have missed all these years. He struggles as he is finding it hard to leave his sad life behind him.
Selling James Bond
The character of James Bond for many people is intrinsically linked in their minds with particular brands – Aston Martin, Bollinger, Omega, Smirnoff vodka, and so on. This direct association between character and brand highlights the intrinsic role of product placement in the film industry, and in the James Bond films in particular. Selling James Bond: Product Placement in the James Bond Films provides a comprehensive overview of the history of product placement in the James Bond series – charting the progression of the practice and drawing direct correlations to significant cultural and historical events that impacted upon the number and types of products incorporated into the series. W...
The Bondian Cold War
James Bond, Ian Fleming’s irrepressible and ubiquitous ‘spy,’ is often understood as a Cold Warrior, but James Bond’s Cold War diverged from the actual global conflict in subtle but significant ways. That tension between the real and fictional provides perspectives into Cold War culture transcending ideological and geopolitical divides. The Bondiverse is complex and multi-textual, including novels, films, video games, and even a comic strip, and has also inspired an array of homages, copies, and competitors. Awareness of its rich possibilities only becomes apparent through a multi-disciplinary lens. The desire to consider current trends in Bondian studies inspired a conference entitl...
Strategic Communication: Cases in Marketing, Public Relations, Advertising and
Strategic Communications: Cases in Marketing, Public Relations, Advertising and Media provides a collection of 13 comprehensive, contemporary case studies for use in Advertising, Marketing, PR and Media courses with a focus on Australia, New Zealand and the wider Asia Pacific region. In the past it has been the norm for these disciplines to remain distinct entities. However, with growing recognition and emergence of the all encompassing theme of communication in the contemporary business arena, modern professionals need to be skilled in all these communication related areas. Edited by an expert multi-disciplinary group of communications specialists, Strategic Communications will help lecturers provide their students with a solid grounding in the theoretical and practical aspects of contemporary business communication practices.
The World Made Meme
How memetic media—aggregate texts that are collectively created, circulated, and transformed—become a part of public conversations that shape broader cultural debates. Internet memes—digital snippets that can make a joke, make a point, or make a connection—are now a lingua franca of online life. They are collectively created, circulated, and transformed by countless users across vast networks. Most of us have seen the cat playing the piano, Kanye interrupting, Kanye interrupting the cat playing the piano. In The World Made Meme, Ryan Milner argues that memes, and the memetic process, are shaping public conversation. It's hard to imagine a major pop cultural or political moment that d...
Nobody Does it Better
The ultimate oral history of the only gentleman secret agent with a license to kill... and thrill...telling the incredible, uncensored true stories of the James Bond franchise and spy mania. For over five decades, the cinematic adventures of James Bond have thrilled moviegoers. Now, bestselling authors Mark A. Altman and Edward Gross take you behind-the-scenes of the most famous and beloved movie franchise of all-time filled with reflections from over 150 cast, crew, critics and filmmakers who reflect on the impact of this legendary movie franchise as well as share their thoughts about their favorite (and least) favorite 007 adventures and spy mania which gripped fans the world over in the w...
The Faces and Stakes of Brand Insertion
With traditional forms of advertisement facing increasing challenges, brand placement - the integration of a product or brand in a work of art - has exploded. It has become a lucrative phenomenon whose goal is to produce a reaction of purchase in the mind of the receiver (reader, viewer or listener). This volume seeks to complement extant studies of product placement strategies by introducing a methodology more systematically related to the field of cultural studies, especially where the reception and impact of product placement are concerned. It explores the many iterations of brand placement in popular culture, with a consideration of the crossover between advertisement and art in everythi...
Can You Hear The Music?
Can You Hear the Music? is a chilling horror story that will grip your heart and send shivers down your spine. At its core lies an emotional journey of an artist's dreams and aspirations. When Nitin stumbles upon a full-size piano at an unbelievably low price, he sees it as the key to getting started with getting into music. But the piano comes with a dark legacy. From the moment it enters their home, strange and unsettling events disrupt the lives of Nitin and his wife, Tanya. As the eerie occurrences intensify, the couple is drawn into a terrifying mystery that links them to Jasmine, a gifted musician with a tragic past. The haunting melodies of the piano echo with pain, and a tragic story. Will Nitin and Tanya uncover the truth behind the piano’s tragic history and survive its curse? This book by Siddharth Nahal is perfect for fans of emotional and atmospheric horror. Can You Hear the Music? combines spine-tingling suspense with a deeply human story of ambition. Turn the page, but beware- Does the music ever stop?
Realizing Africa's Potential
By 2050, Africa will be home to 25% of the world’s population with more than $16 trillion in combined business and consumer spending. This profound demographic shift and economic growth are driving transformative change across African markets, offering unprecedented opportunities for investment. With strategic leadership by business and policymakers alike, these opportunities can be seized to fuel industrialization, create jobs, foster technological innovation, advance green economies, reduce poverty, and raise the standard of living across the continent. Realizing Africa’s Potential: A Journey to Prosperity identifies the trends, opportunities, challenges, and strategies for success in ...
Animals in Narrative Film and Television
This book explores fictional representations and narrative functions of animal characters in animated and live-action film and television, examining the ways in which these representations intersect with a variety of social issues. Contributors cover a range of animal characters, from heroes to villains, across a variety of screen genres and formats, including anime, comedy, romance, horror, fantasy, and science fiction. Aesthetic features of these works, along with the increased latitude that fictionalized narratives and alternative worlds provide, allow existing social issues to be brought to the forefront in order to effect change in our societies. By incorporating animal figures into media, these screen narratives have gained the ability to critique actions carried out by human beings and explore dimensions of both the human/animal connection and the intersectionality of race, culture, class, gender, and ability, ultimately teaching viewers how to become more human in our interactions with the world around us. Scholars of film studies, media studies, and animal studies will find this book of particular interest.
