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Generative AI Business Applications
Within the past year, generative AI has broken barriers and transformed how we think about what computers are truly capable of. But, with the marketing hype and generative AI washing of content, it’s increasingly difficult for business leaders and practitioners to go beyond the art of the possible and answer that critical question–how is generative AI actually being used in organizations? With over 70 real-world case studies and applications across 12 different industries and 11 departments, Generative AI Business Applications: An Executive Guide with Real-Life Examples and Case Studies fills a critical knowledge gap for business leaders and practitioners by providing examples of generat...
The Generative AI Practitioner’s Guide
Generative AI is revolutionizing the way organizations leverage technology to gain a competitive edge. However, as more companies experiment with and adopt AI systems, it becomes challenging for data and analytics professionals, AI practitioners, executives, technologists, and business leaders to look beyond the buzz and focus on the essential questions: Where should we begin? How do we initiate the process? What potential pitfalls should we be aware of? This TinyTechGuide offers valuable insights and practical recommendations on constructing a business case, calculating ROI, exploring real-life applications, and considering ethical implications. Crucially, it introduces five LLM patterns—...
Artificial Intelligence
In the business world, the very term artificial intelligence (AI) is shrouded in mystery. For some, it’s the brains behind a robotic apocalypse. For others, it provides hope for a better society with self-driving cars, food security, and medical breakthroughs. But what about for businesses? For most executives , the term “AI” is vague, confusing, and although intriguing, it seems unapproachable. Artificial Intelligence: An Executive Guide to Make AI Work for Your Business is designed for non-experts—it’s for business teams, business leaders, and executives who never seem to have enough time in the day to learn about the latest technology trends. TinyTechGuides™ are meant to be re...
Modern B2B Marketing
There are untold resources on marketing and its different functions—brand marketing, content marketing, social media marketing, and more. However, throughout our combined fifty years in the field, we have failed to find a digestible book for business-to-business (B2B) marketing grounded in day-to-day realities that explains how various marketing functions fit together. This book provides practical explanations, advice, tips, and best practices on how B2B marketing actually works. Modern B2B Marketing: A Practitioner's Guide for Marketing Excellence is designed for anyone who leads, works, or engages with marketing. It’s for business leaders and chief marketing officers (CMOs) who want to...
The CIO’s Guide to Adopting Generative AI: Five Keys to Success
In a world full of generative AI hoopla, it's easy to get lost in the maze of options and marketing hype. Don't get distracted by the vendor hype; instead, focus on building resilient, high-value platforms that will set you apart from the competition. The CIO’s Guide to Adopting Generative AI: Five Keys to Success fills a critical knowledge gap for CIOs and business leaders by succinctly offering five success factors that need to be met before an organization can successfully incorporate generative AI. To unlock the transformative business value of generative AI, business leaders must: 1) identify enterprise use cases, 2) apply context to large language models (LLMs) using their organizati...
Mastering the Modern Data Stack
In the age of digital transformation, becoming overwhelmed by the sheer volume of potential data management, analytics, and AI solutions is common. Then it's all too easy to become distracted by glossy vendor marketing, and then chase the latest shiny tool, rather than focusing on building resilient, valuable platforms that will outperform the competition. This book aims to fix a glaring gap for data professionals: a comprehensive guide to the full Modern Data Stack that's rooted in real-world capabilities, not vendor hype. It is full of hard-earned advice on how to get maximum value from your investments through tangible insights, actionable strategies, and proven best practices. It compreh...
Generative AI and LLMs
Generative artificial intelligence (GAI) and large language models (LLM) are machine learning algorithms that operate in an unsupervised or semi-supervised manner. These algorithms leverage pre-existing content, such as text, photos, audio, video, and code, to generate novel content. The primary objective is to produce authentic and novel material. In addition, there exists an absence of constraints on the quantity of novel material that they are capable of generating. New material can be generated through the utilization of Application Programming Interfaces (APIs) or natural language interfaces, such as the ChatGPT developed by Open AI and Bard developed by Google. The field of generative ...
CEO를 위한 생성 AI
생성 AI로 이끄는 CEO의 혁신 전략 AI 시대를 맞아 기업 경영에 혁신을 가져올 방법을 제시한다. 인공지능이 비즈니스의 판도를 바꾸는 현시점, CEO들은 기술을 활용해 의사결정을 내리고 새로운 비즈니스 모델을 창출해야 한다. 생성 AI의 개념과 활용 방안을 소개하며, 특히 마케팅, 제품 개발, 고객 서비스 등 다양한 분야에서 AI가 기업의 성장을 돕는 사례들을 다룬다. 생성 AI는 텍스트, 이미지, 영상, 음악 등을 생성해 업무 효율성을 높일 수 있는 강력한 도구다. CEO들은 이를 통해 기업 내부 운영을 자동화하고, 빠르게 시장 변화...
ARTIFICIAL INTELLIGENCE
Artificial Intelligence is a component of Encyclopedia of Technology, Information, and Systems Management Resources in the global Encyclopedia of Life Support Systems (EOLSS), which is an integrated compendium of twenty Encyclopedias. The Theme on Artificial Intelligence provides the essential aspects and fundamentals of Artificial Intelligence: Definition, Trends, Techniques, and Cases; Logic in Artificial Intelligence (AI); Computational Intelligence; Knowledge Based System Development Tools. It is aimed at the following five major target audiences: University and College Students, Educators, Professional Practitioners, Research Personnel and Policy Analysts, Managers, and Decision Makers.
On Intelligence
The inventor of the PalmPilot shares a compelling new theory of intelligence, brain function, and the future of artificial intelligence. Tech innovator Jeff Hawkins reshaped our relationship to computers with devices like the PalmPilot. Now he stands ready to revolutionize both neuroscience and computing in one stroke, with a new understanding of intelligence itself. In this book, Hawkins develops a powerful theory of human cognition and explains how, based on his theory, we can finally build intelligent machines. According to Hawkins, the brain is a complex system that remembers sequences of events and their nested relationships. This style of organization reflects the true structure of the...
